Marketing Operations Specialist

Summary

Join a dynamic, fast-growing company as a Marketing Operations Specialist (Support Role) and execute marketing campaigns primarily within Marketo. You will set up and optimize marketing programs, building technical components for webinars, lead nurturing sequences, and ad campaigns. This hands-on role supports the marketing team and executes campaign strategies. The position is fully remote with a 9 AM - 5 PM PST schedule. Responsibilities include managing Marketo programs, collaborating with marketing teams, troubleshooting campaign issues, and providing optimization recommendations. The ideal candidate has 1–2 years of Marketo experience and strong problem-solving and communication skills.

Requirements

• 1–2 years of experience working with Marketo in a marketing environment
• Hands-on experience building and executing Marketo programs: webinars, nurture sequences, ad campaigns, content programs, etc
• Strong attention to detail and problem-solving skills
• Aptitude for learning and navigating web-based marketing technologies
• Proven ability to work independently while collaborating with global teams
• Excellent communication skills, able to explain technical solutions to non-technical stakeholders

Responsibilities

• Set up and manage marketing programs in Marketo and other tools, including webinars, ad programs, nurturing sequences, and list imports
• Collaborate with marketing teams to triage incoming requests, gather campaign requirements, and manage execution to meet deadlines
• Troubleshoot and resolve issues within active campaigns to ensure timely execution and optimal performance
• Provide ongoing optimization recommendations to improve efficiency and effectiveness of global campaign templates, workflows, and assets
• Support additional strategic marketing projects as needed

Preferred Qualifications

• Experience: 1–2 years in marketing operations or automation with direct Marketo experience
• Technical skills: Proficient in building and executing varied Marketo programs
• Detail-oriented: Strong problem-solving and attention to detail managing complex campaigns
• Communication: Able to explain technical marketing automation concepts clearly to non-technical team members
• Independent yet collaborative: Comfortable working autonomously and coordinating with global teams
• Tech-savvy: Quick learner with strong aptitude for web-based marketing technologies

Benefits

Fully Remote, 9 AM - 5 PM PST