Marketing Services Specialist

Summary

Join Togetherwork, a SaaS company supporting arts organizations, as a Marketing Services Specialist. You will develop and execute multi-channel marketing campaigns to help arts organizations achieve their recruitment goals. This client-facing role blends strategy, creativity, and performance tracking to deliver measurable results. Responsibilities include managing client communication, driving revenue growth through sales and upselling, crafting compelling campaign content, tracking campaign performance, and collaborating with internal teams. You will also guide clients in leveraging the Recruitment Network platform and stay updated on digital marketing trends. This position offers the opportunity to make a real impact on the arts community while contributing to a growing company.

Requirements

• 2+ years of experience in digital marketing, preferably in a SaaS, agency, or education/arts setting
• Proven ability to plan and execute marketing strategies that drive measurable ROI
• Strong analytical skills and experience with data tools to assess performance and guide decision-making
• Excellent verbal and written communication skills, including persuasive copywriting and client-facing communication
• Ability to manage multiple clients and projects simultaneously while maintaining attention to detail
• Familiarity with tools such as Google Analytics, Meta Ads Manager, Constant Contact, LinkedIn Advertising, Google AdWords, YouTube Advertising, HubSpot, or similar platforms
• Passion for the arts and a deep appreciation for creative education

Responsibilities

• Serve as the primary point of contact for a portfolio of marketing clients, managing day-to-day communication and project execution
• Drive revenue growth by proactively selling and upselling marketing services, tactics, and products tailored to client goals
• Develop and implement tailored marketing strategies that align with client goals, with a focus on lead generation, brand awareness, and ROI
• Craft compelling campaign content across email, paid advertising, social media, and content marketing channels
• Track campaign performance, analyze data, and generate reports that clearly communicate ROI and optimization opportunities
• Continuously improve campaign effectiveness by testing, learning, and adjusting tactics based on insights and performance metrics
• Collaborate with internal teams (sales, operations) to align messaging and ensure seamless delivery of services
• Support broader B2B marketing initiatives, including advertising campaigns and seasonal promotional efforts
• Contribute to broader marketing initiatives including Recruitment Network Campaigns and seasonal promotional pushes
• Guide and empower clients to effectively leverage the Recruitment Network by optimizing their use of our SaaS platform and tapping into our extensive artist network for maximum reach and impact
• Stay up to date on digital marketing trends, especially those relevant to arts education and recruitment

Preferred Qualifications

• Experience working directly with arts organizations, schools, or higher education marketing teams
• Understanding of applicant recruitment funnels and seasonal campaign strategy
• Prior experience in account management or client services within a marketing agency
• Experience in video or OTT advertising
• Bachelor’s in Marketing, Communications, or Business
• Google Ads/Analytics Certifications
• Meta Blueprint Certification
• Hubspot, Salesforce or other CRM certifications

Benefits

• Medical, dental, and vision insurance options
• 100% Employer paid short/long term disability
• Basic Life
• 401(k) option with 100% company match
• Flexible paid personal/vacation time built on mutual trust and accountability
• 10 sick days annually
• 10 company paid holidays
• 6 weeks paid parental leave