Marketing Specialist

Summary

Join our team as a Digital Marketing Specialist to enhance our online presence, generate leads, and manage digital media efforts. You will oversee digital media, SEO, social media, and email marketing, collaborating with internal and external partners. Responsibilities include managing the digital media team, website performance, social media engagement, lead generation, and identifying speaking opportunities. The ideal candidate possesses experience in digital media, social media management, or content marketing, along with proficiency in SEO, CRM systems, and email marketing platforms. Strong writing skills and organizational abilities are essential. This fully remote position offers bi-weekly payments, paid time off, wellness support, and professional growth opportunities.

Requirements

• 2+ years of experience in digital media, social media management, or content marketing
• Proficiency in SEO, CRM systems, and email marketing platforms
• Strong writing skills for content creation and communication
• Organized, detail-oriented, and proactive in setting up strategic partnerships
• Ability to manage multiple projects and meet deadlines

Responsibilities

• Manage the digital media team contract and schedule in-person studio time
• Oversee reporting and ensure digital media assets are integrated into the social media calendar for timely posting
• Coordinate with the SEO team to oversee website performance and Google My Business profile
• Schedule monthly review meetings to analyze metrics like website traffic and user engagement
• Write blog posts and provide content to the SEO team for publication
• Maintain and engage with our social media accounts (Instagram, TikTok, Facebook)
• Interact with followers, respond to inquiries, and repost relevant content to foster community engagement
• Develop and enhance Ruma’s LinkedIn profile to build a strong professional network and increase visibility
• Create lead magnets and execute drip campaigns within the CRM
• Coordinate content for email marketing initiatives to nurture leads and drive conversions
• Track lead sources and monitor client intake
• Research referral sources and schedule meetings for Ruma to connect with key contacts
• Identify and research speaking and podcast opportunities
• Prepare pitches and suggest relevant events for Ruma to participate as a speaker or panelist

Preferred Qualifications

Bachelor’s degree in Marketing, Communications, Business, or related field (preferred)

Benefits

• Biweekly Payments : Guaranteed with no deductions from our end
• Long-Term Opportunities : Build a lasting professional relationship with us
• Fully Remote : Work from the comfort of your home—no onsite travel required
• Paid Time Off : Enjoy 2 weeks of paid leave and recognition of US holidays
• Wellness Support : Access our in-house psychologist and wellness coaching services
• Professional Growth : Benefit from free training, language improvement sessions, and coaching programs
• Exclusive Learning Access : Unlock free access to 200+ continuous improvement courses