Remote Digital Marketing Specialist

Summary

Join our team as a Digital Marketing Specialist to drive online presence, generate leads, and manage digital media efforts. The ideal candidate will have experience in digital media management, SEO, social media engagement, lead generation, and event outreach.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related field (preferred)
• 2+ years of experience in digital media, social media management, or content marketing
• Proficiency in SEO, CRM systems, and email marketing platforms
• Strong writing skills for content creation and communication
• Organized, detail-oriented, and proactive in setting up strategic partnerships
• Ability to manage multiple projects and meet deadlines

Responsibilities

• Manage the digital media team contract and schedule in-person studio time
• Oversee reporting and ensure digital media assets are integrated into the social media calendar for timely posting
• Coordinate with the SEO team to oversee website performance and Google My Business profile
• Schedule monthly review meetings to analyze metrics like website traffic and user engagement
• Write blog posts and provide content to the SEO team for publication
• Maintain and engage with our social media accounts (Instagram, TikTok, Facebook)
• Interact with followers, respond to inquiries, and repost relevant content to foster community engagement
• Develop and enhance Ruma’s LinkedIn profile to build a strong professional network and increase visibility
• Create lead magnets and execute drip campaigns within the CRM
• Coordinate content for email marketing initiatives to nurture leads and drive conversions
• Track lead sources and monitor client intake
• Research referral sources and schedule meetings for Ruma to connect with key contacts
• Identify and research speaking and podcast opportunities
• Prepare pitches and suggest relevant events for Ruma to participate as a speaker or panelist

Benefits

• Fully remote job
• Biweekly payments with zero deductions from our end
• Bank transfer fee subsidies
• Yearly salary increases and anniversary bonus
• Gym and internet bonuses to support your lifestyle
• Paid birthday off to celebrate your day
• 2 weeks of paid vacation and recognition of US holidays
• Mental health support and a strong work-life balance culture
• Free training and continuous improvement programs
• Long-term work relationship with room to grow