Media Buyer

Summary

Join IMPACT BRANDS as a remote Media Buyer and help impact billions of lives! We are a leading health and wellness company with a remote-first culture, offering a supportive and collaborative environment. As a Media Buyer, you will create and manage ad campaigns on Meta/Facebook Ads, focusing on sports-related audiences. You will also collaborate with the creative team, research new audience segments, and optimize campaign performance to meet KPIs. We offer a competitive salary, a home office budget, health and wellness budget, 25+ working days of holidays, and various professional development opportunities. We value your well-being and offer a supportive work environment with opportunities for career advancement.

Requirements

• Bachelor’s degree or higher in a relevant field
• 1+ years of experience in creating and managing campaigns for Meta/Facebook Ads
• Strong understanding of audience segmentation and social media best practices to optimize conversions
• Familiarity with Google Analytics for tracking and analyzing campaign performance
• Excellent analytical, problem-solving, and creative thinking skills
• Strong interpersonal skills, with the ability to communicate effectively and collaborate with different teams
• Ability to work both independently and as part of a team
• A passion for social media, particularly in working with sports-related campaigns, with a commitment to staying up to date with the latest trends and innovations
• Demonstrate fluency in English

Responsibilities

• Create and manage ad campaigns on Meta/Facebook Ads, focusing on targeting sports-related audiences
• Develop and utilize Custom Audiences to enhance campaign effectiveness
• Collaborate closely with the creative team to contribute to the visual content used in ads
• Research and test new audience segments and creative strategies to improve campaign results
• Continuously optimize and analyze the performance of advertising campaigns to meet KPIs
• Assist in the development, execution, and optimization of social media strategies from concept to launch
• Perform other media buying tasks as required to support the overall advertising objectives

Preferred Qualifications

Experience with other advertising platforms (e.g., YouTube ads, TikTok Ads, Google Ads)

Benefits

• Remote work
• Home office budget
• Health and wellness budget
• More free time. Enjoy 25+ Working Days of Holidays to recharge and relax from work
• Volunteering. Embrace the opportunity to dedicate 2 paid days each year towards personal growth and community impact
• Personal development opportunities. Improve yourself through training online or conferences worldwide - Miami, Las Vegas, Dubai, Bangkok, etc
• Professional growth. Exceptional performance is recognized and rewarded, offering opportunities for career advancement based on your contributions to our success
• Achievement Bonus. We celebrate our company's successes by offering an annual bonus
• Our company products. Get exclusive access to our health and wellness products
• Flatwork culture. The chance to influence the company right from the start
• Team spirit. Enjoy regular team-building activities and engaging online events