Summary
Join Scribe, a fast-growing company using Meta to fuel its growth, and take our Meta advertising to the next level. This role involves managing large-scale Meta ad campaigns, conducting high-impact experiments, and collaborating with creative partners. You will be responsible for maximizing new customer acquisition, optimizing spend allocation, and driving continuous improvement. The ideal candidate has scaled large Meta accounts to $10M+ monthly spend, possesses deep Meta expertise, and is comfortable with a data-driven, test-and-learn approach. This is a remote position based anywhere in the U.S., offering competitive compensation and benefits.
Requirements
- You’ve scaled large Meta accounts spending $5M+ per month
- You were the directly responsible individual for performance at this level across multiple accounts, with ownership over strategy, execution, and results
- Demonstrated success scaling multiple Meta ad accounts from $1M to $5-10M+ in monthly spend, ideally having done this 2–3 times across different verticals or business types
- We’re looking for someone who has not only managed large budgets but has also grown accounts to that scale, showing a deep understanding of performance optimization and efficient scaling
- 5+ years of hands-on experience managing Meta (Facebook and Instagram) ad accounts
- Expertise in performance measurement and attribution, including geo and incrementality testing and MMM, with a track record of using these methods to guide budget allocation and strategic decisions
- Deep understanding of Meta auction dynamics, optimization levers, and account structure — including how creative, targeting, and conversion signals influence CPMs, CTR, CVR, and ROAS
- Strong analytical skills and fluency in interpreting performance data to inform testing and strategy
Responsibilities
- Own and operate large-scale Meta ad campaigns to drive efficient growth and and maximize new customer acquisition
- Leverage your deep Meta expertise to launch bold experiments and contribute unconventional, high-impact ideas that push boundaries and drive breakthrough performance
- Partner closely with our in-house creative team to make data-informed decisions about what to produce, scale, or retire
- Proactively manage spend allocation and pacing based on performance data to maximize impact, minimize waste, and drive continuous improvement
Preferred Qualifications
- Bonus points if you’ve done this in both SaaS and D2C
- You’re excited to do your best work in a role with high ownership and outsized impact
- You see a rare opportunity to take something that’s working and scale it way further
- Meta is already a strong channel at Scribe and you’re excited to own it, move fast, and unlock the next level of growth
- You’re not afraid to challenge the playbook
- You bring fresh, unconventional ideas and back them with disciplined testing
- You think in systems and strategy
- You understand full-funnel marketing, incrementality, attribution nuances, and you think beyond single-channel metrics
- You operate like a scientist
- You structure experiments, isolate variables, and thrive in test-learn-iterate loops
- You’re driven by impact and energized by the unknown
- You’re always looking for the next lever to unlock meaningful growth and you’re motivated by the chance to make a big impact
Benefits
- Competitive salaries
- Comprehensive healthcare benefits
- Equity in a hypergrowth startup
- Flexible PTO
- 401k
- Parental Leave
- Commuter Benefits (SF office employees)
- WFH Stipend
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