Media Buyer

Summary

Join Townsquare Ignite as a Media Buyer for Ignite In-Home Services, a remote position collaborating closely with a team. You will partner with Sales and Account Management to achieve client goals, focusing on paid search and social media campaigns and key account management. Daily tasks involve campaign management, developing tactical executions aligned with advertising goals, and implementing these across multiple Demand Side Platforms (DSPs). The ideal candidate possesses excellent analytical skills, strong client relationship building abilities, and a proactive approach to optimizing campaign performance. You will leverage Townsquare Ignite's proprietary technology and first-party data to deliver hyper-targeted advertising solutions. This role requires experience in media buying through various DSPs and social/SEM buying, along with excellent communication and interpersonal skills.

Requirements

• 4-year college degree or comparable work experience required
• Extensive experience buying media through various DSPs
• Experience with Social/SEM buying
• Manages time effectively; focuses on urgent and important tasks; avoids procrastination; follows up; shows strong attention to detail; meets deadlines
• Exceptional Communicator with experience leading interdepartmental projects
• Actively listens; clearly and effectively conveys information; uses professional telephone skills; demonstrates effective business writing skills; shows excellent grasp of grammar
• Exhibits good interpersonal skills; collaborates with others; maintains composure when faced with difficult situations and personalities
• Advanced Excel skills

Responsibilities

• Plan, execute, and optimize SEM campaigns to drive engagement and conversion
• Monitor and analyze campaign performance, prepare detailed performance reports, and present recommendations to continuously improve pacing, margin, and performance
• Provide insights and feedback on media buying platforms to improve functionality
• Partner with Key Account Managers to provide clients with updates on their campaign, attending client meetings when necessary
• Provide exceptional client service, maintaining strong relationships, and ensuring client satisfaction and retention

Benefits

• 3 weeks of PTO (+ 9 paid holidays)
• Medical, Dental, and Vision Insurance
• 401(k) Retirement Plan
• Casual, high-energy work environment
• Opportunity for upward mobility
• Company provided laptop
• Competitive salary + bonus program