Wpromote is hiring a
Paid Social Associate Manager, Remote - United States

Summary

Wpromote is seeking a Social Media Associate Manager to manage scalable direct-response Facebook advertising campaigns. The role involves managing paid social campaign set-ups, ad builds, ad trafficking, and QA across various platforms, presenting reporting insights, analyzing creative, researching new audiences and platforms, pacing client budgets, collaborating with internal teams, ideating ad copy, staying updated on social media trends, and having 2 years of experience in paid media advertising. The position offers benefits including half-day Fridays year round, unlimited PTO, extended holiday break, flexible schedules, 100% paid parental leave, 401(k) matching, medical, dental, vision, life, pet insurance, sponsored life insurance, short term disability insurance, annual Class Pass credits, and more.

Requirements

• 2 years of experience working in paid media advertising comprising of media planning/buying and/or paid social within an agency/client environment
• Two or four year degree in business, marketing, or related discipline
• Experience developing, optimizing, analyzing, and reporting on paid campaigns on social platforms (Meta, Snap, TikTok, Reddit, Twitter, Pinterest, etc)
• Strong knowledge of Facebook Ads Manager
• Familiarity with Google Analytics

Responsibilities

• Fully managing paid social campaign set-ups, ad builds, ad trafficking, and QA across all major social platforms (Facebook, Instagram, Pinterest, LinkedIn, Snapchat, TikTok, Reddit)
• Presenting reporting insights to internal stakeholders and clients
• Analyzing and reporting on relevant social media KPIs that help inform next step recommendations
• Analyzing creative on a regular reporting cadence, surfacing insights, and developing recommendations for creative iteration and testing
• Researching new audiences, ad units, and platforms for expansion and media diversification
• Responsibly pacing client budgets to hit daily, weekly, and monthly targets that align client media plans
• Collaborating with internal teams to create a social media strategy that integrates with other digital media channels (email, PR, SEO, paid search, content marketing, etc.)
• Ideating and writing impactful ad copy that is tailored to each client and adheres to their specific guidelines for brand voice
• Staying on top of the latest social media trends, social platform education, and client industries and presenting these findings in department meetings and to clients

Preferred Qualifications

• Facebook Blueprint Certification preferred
• Solid knowledge of MS Excel and Powerpoint applications, Google work products, and other common business tools
• Slack and Asana a plus

Benefits

• Half-day Fridays year round
• Unlimited PTO
• Extended Holiday break (Winter)
• Flexible schedules
• 100% paid parental leave
• 401(k) matching
• Medical, Dental, Vision, Life, Pet Insurance
• Sponsored life insurance
• Short Term Disability insurance  and additional voluntary insurance
• Annual Class Pass Credits and more!