Principal Product Manager at Apollo.io

Join Apollo.io as a Principal Product Manager, Expansion, and drive user expansion within our product-led growth journey.

7+ years of experience in product management within B2B SaaS, with a focus on customer expansion, upsell/cross-sell strategies, and increasing customer lifetime value
Ability to independently analyze data, identify growth opportunities, and make actionable product decisions. A background in data science, statistics, or a related field is beneficial
Demonstrated success in driving expansion initiatives that increase feature adoption, upsell rates, and customer retention in a fast-paced environment
Exceptional cross-functional collaboration skills, working effectively with engineering, design, sales, customer success, and marketing teams to drive cohesive expansion strategies
Deep understanding of self-serve B2B SaaS products, growth metrics, and customer expansion strategies, with a focus on product-led growth and revenue optimization

Define and lead the vision, strategy, and roadmap for customer expansion, focusing on increasing feature adoption, driving upsells, and identifying cross-sell opportunities to maximize user value
Use both quantitative and qualitative research to uncover opportunities within the expansion funnel. Continuously track and optimize key expansion metrics to increase product usage and expand customer accounts
Collaborate with product, engineering, design, sales, and customer success teams to execute initiatives that enhance user expansion opportunities, foster deeper engagement, and drive long-term value
Define, monitor, and optimize key metrics such as upsell/cross-sell rates, feature adoption, and customer lifetime value to ensure the ongoing success of Apollo’s product-led growth initiatives
Work closely with customer success, marketing, and support teams to develop seamless, value-driven user experiences that increase product usage, adoption of premium features, and drive overall account expansion

Principal Product Manager