Principal Public Relations Manager

Summary

Join Airalo, the world’s first eSIM store, as their Principal PR Manager! This remote-first, full-time position offers a comprehensive benefits package including health insurance, a work-from-anywhere stipend, and annual wellness & learning credits. You will be responsible for developing and executing a global PR strategy, building relationships with media outlets, crafting compelling press materials, and managing Airalo's presence at industry events. The ideal candidate possesses 8+ years of experience in PR, exceptional writing skills, and a proven ability to manage global media relations. You will collaborate closely with regional and global teams to ensure consistent messaging and measurable results. Airalo values diversity, equity, and inclusion and offers a supportive and collaborative work environment.

Requirements

• 8+ years of demonstrated success in public relations, media relations, or corporate communications, preferably within the tech or travel industry
• Proven ability to shape and execute corporate narratives that build brand credibility and resonate across diverse global audiences
• Exceptional writing and storytelling skills with the ability to craft high-quality press materials, thought leadership pieces, and media messaging tailored for varied audiences
• Experience in managing PR agencies or in-house Specialists/Managers across multiple markets, setting KPIs, and driving measurable results
• Strong track record of managing global media relations, securing impactful coverage, and building relationships with key media outlets, journalists, and industry influencers
• Experience in planning and executing executive speaking engagements, media interviews, and participation at global conferences or events
• Proven ability to work on long-term strategies in collaboration with senior leadership, as well as cross-functional teams in Growth, Product, and Legal
• Analytical mindset with experience in monitoring and measuring PR performance, leveraging data and insights to optimize campaigns

Responsibilities

• Develop and execute a global PR strategy to elevate Airalo’s leadership in the eSIM/connectivity category, ensuring alignment with Regional teams and initiatives
• Build and maintain strong relationships with global media outlets, journalists, and influencers across travel, tech, and business sectors
• Craft compelling press materials (press releases, media kits, thought leadership) and identify opportunities for proactive storytelling around Airalo’s brand, products, and milestones
• Plan and manage Airalo’s presence at global conferences, industry events, and executive speaking engagements, developing impactful messaging and content for leadership
• Monitor global news cycles and trends, identifying opportunities to enhance Airalo’s media footprint and mitigating potential reputational risks
• Develop and implement crisis communication plans to protect and manage Airalo’s brand reputation, partnering closely with internal teams
• Collaborate with all Growth, Product and Leadership teams to align messaging across campaigns and channels, ensuring consistency and resonance with Global and Regional audiences
• Establish and track key performance metrics for PR initiatives, analyzing media coverage and audience sentiment to drive continuous improvement

Benefits

• Health Insurance
• Work-from-anywhere stipend
• Annual wellness & learning credits
• Annual all-expenses-paid company retreat in a gorgeous destination