Principal Product Marketing Manager

Summary

Join Clarifai, a leading AI platform company, as a Principal, Product Marketing Manager. Drive demand for Clarifai's AI platform by owning go-to-market activities and collaborating with various teams. Develop and execute go-to-market strategies, create compelling messaging, and define content strategies. Evangelize Clarifai's offerings to various audiences and collaborate on sales enablement materials. This role requires strong messaging skills, experience in enterprise software and AI/ML, and excellent communication and presentation abilities. The ideal candidate is a self-starter who thrives in a fast-paced environment.

Requirements

• 7+ years of Product Marketing experience in a relevant enterprise software organization, with experience in AI or ML
• Strong messaging skills, specifically the ability to succinctly communicate customer pain points and tie them to the feature/function of the product to highlight the business value
• Ability to create effective relationships, influence and collaborate internally and externally at all organizational levels
• Excellent written and presentation skills and prior portfolio of work that you can point us to
• Excellent communication skills with the ability to interact with and understand technical subjects and emerging technologies
• Experience positioning technical products to both technical users, economic decision makers, and other key stakeholders
• Self-starter who would truly enjoy working in a fast-paced, innovative AI company

Responsibilities

• Drive demand for Clarifai’s AI platform, helping organizations build and operationalize AI at scale
• Own go-to-market activities and execution for Clarifai’s AI platform
• Work closely with product management, sales, and marketing to understand customer requirements and develop target personas
• Create clear, differentiated persona-based messaging and positioning for products/solutions and campaigns
• Develop and drive go-to-market strategy for given solutions to raise internal and external awareness and grow the pipeline
• Work cross-functionally across marketing, sales, and enablement teams to develop and execute go-to-market activities that drive business performance and adoption
• Define and implement a content strategy to drive awareness and demand generation campaigns, including public-facing solution web content, collateral, videos, presentations, blogs, etc
• Evangelize Clarifai and our offerings to analysts, press, prospects, and customers—in meetings, webinars, conferences and tradeshows
• Collaborate with the sales and partner enablement teams to develop/support sales enablement collateral, such as training presentations, cheat sheets, internal field communication, etc

Preferred Qualifications

BS/BA degree in Marketing, Business, Engineering, or related field