Product Manager II, Audience & Data

Summary

Join Morning Brew Inc. as a Product Manager, playing a crucial role in audience growth and engagement for multiple brands. You will manage the Audience, Data & Insights, and Data & Analytics Engineering teams, prioritizing their work to drive growth and engagement. This remote-friendly role requires a strategic thinker with strong communication, project management, and data analytics skills. You will define and execute strategies, perform A/B testing, and create product requirements. The position reports to the SVP, Head of Product and offers a competitive salary and benefits package.

Requirements

• 3-5 years of product management experience, preferably within media or subscription-based businesses
• Strong understanding of digital KPIs, audience development, marketing operations & data tools (i.e. Iterable, Hightouch, Snowflake, OneTrust, Heap), and growth marketing principles, including SEO, content strategy, and user engagement tactics
• Demonstrated experience in using data to inform product strategy and feature development, and experience with A/B testing and experimentation
• Strong communication skills with the ability to distill complex concepts into easily digestible information, especially for non-technical stakeholders
• Excellent collaboration skills and stakeholder management experience, instilling confidence in you and the Product team at large
• Incredibly organized with the ability to manage multiple projects and priorities in a fast-paced environment
• A personal philosophy of “Yes, we’ll figure it out.”

Responsibilities

• Deeply understand and evangelize Audience and Data & Insights teams’ needs and Data & Analytics Engineering capacity to ensure alignment on near- and long-term priorities and initiatives
• Partner with the Audience team to execute on- and off-platform strategies to expand audience acquisition, engagement, and retention
• Work with stakeholder teams and Data & Analytics Engineering to define and track KPIs, and use these insights to inform product decisions and optimizations
• Perform data-driven A/B testing and run experiments to validate hypotheses and optimize user experience and increase LTV
• Define and prioritize year-long and quarterly roadmaps in partnership with SVP, Head of Product and Executive Leadership Team that balance stakeholder needs with other business objectives
• Create detailed product requirements and documentation that guide the development of growth- and revenue-oriented features
• Expertly communicate and present key growth metrics, learnings, and progress on initiatives to stakeholders and Executive Leadership Team
• Spearhead procurement and transition on and off of third party platforms that support our team’s needs

Benefits

• Unlimited PTO: And by “unlimited,” we mean absolutely unlimited
• Brew’s Brand-New HQ: Pick an adjustable standing desk or cozy corner and load up on free coffee (duh) and snacks at our new two-story office space in NYC’s Flatiron District
• 401(k) employer match: We want to help you prepare for the future, now
• Premium health, vision, and dental plans: Your health matters!
• Mental health benefits: Personalized plans and programs to promote your mental well-being
• Extra help when you need it: Including a care concierge, plus free access to One Medical and the Calm app
• Family planning: Want to join #brewparents? Generous paid parental leave and fertility coverage for eligible employees
• Employee Resource Groups: Black Coffee, LGBTQ Brew, AAPI Brew, Cafe Con Leche, and Grounded
• Gym and workout class reimbursements: It pays to be healthy
• Annual learning credit: Want to learn something new? We'll reimburse you