Dapper Labs is hiring a
Product Marketer

Summary

The job is for a Product Marketer at Dapper Labs who will develop and execute marketing strategies, manage campaigns, analyze data, build communities, create content, and focus on sports marketing. The ideal candidate has a Bachelor's degree in Marketing or related fields, 3+ years of marketing experience, strong copywriting skills, and passion for the NBA and/or NFL brands.

Requirements

• A Bachelor’s degree in Marketing, Business Administration, or related fields
• 3+ years of marketing experience, with a portfolio that boasts successful digital campaigns
• Unparalleled copywriting, communication, and collaboration skills
• An obsession with driving impact and ownership
• Thrives in a dynamic, ever-evolving landscape

Responsibilities

• Lead the charge from conception through analysis, crafting impactful and creative campaigns that meet timeline constraints
• Harness the power of analytics to track our success and optimize our tactics for unparalleled results, iterating continuously
• Engage directly with our vibrant community, building relationships that turn early users into strong, retaining community members
• Own the full lifecycle of our customers, creating compelling offerings and promotions to target all cohorts uniquely
• Collaborate with our content teams to develop compelling marketing assets for all our channels, from tweets to emails to in-app assets, and everything in between
• Plan and execute holistic marketing strategies, starting from growth systems within the product itself, in addition to traditional marketing channels and strategies

Preferred Qualifications

• Startup experience and the ability to take ownership in a fast-paced environment
• Experience with sports marketing
• Experience with mobile app marketing
• Experience creating engaging, interactive experiences in gaming or live operations
• Familiarity with blockchain technology, NFTs, or digital collectibles
• Experience working with major brands, particularly in entertainment, sports, or tech

Benefits

• Flexibility and great compensation packages
• Strong responsibility and expectation for impact
• Opportunities for professional growth
• Simple and flat functional hierarchy, focusing on personal autonomy for business impact