HubSpot is hiring a
Product Marketing Manager

Summary

Join HubSpot's team as a Senior Product Marketer to lead product innovation areas, drive product marketing for AI portfolio, and work with cross-functional teams.

Requirements

• Roughly 5+ years of product marketing experience
• A history and track record of not just working cross functionally but organizing and leading cross-functional project teams to deliver impactful go-to-market launches
• Are a skilled storyteller and customer-centric in your approach to marketing
• A point of view on product positioning and product launches done well and what great looks like
• Great project management skills including strong communication around project timelines, responsible individuals, and status
• Are a compelling communicator, comfortable presenting to executives and internal and external audiences with excellent writing skills
• An owner’s mindset; with high personal accountability - able to work independently to drive projects and initiatives and understand and anticipate the needs of your portfolio

Responsibilities

• Work with Product to define the core positioning and value proposition for Breeze suite of products
• Own the value proposition, positioning, messaging, customer persona and used cases
• Build and execute a go-to-market strategies for Breeze product launches and refreshes
• Identify, develop and manage the creation of a variety of content types (written, videos, presentations, etc.) as needed to fuel sales and marketing success
• Own the positioning on product pages, sales enablement materials, and product related content
• Be the product expert, evangelist and advocate of our AI innovations across internal and external audiences. Present at key events and conferences
• Produce inspiring showcase assets that excite customers, drive awareness of our AI innovations and communicate our unique capabilities