Product Marketing Manager

Summary

Join Miovision, a global leader in traffic solutions, as a Product Marketing Manager for Scout Plus products. Reporting to the Director of Product Marketing, you will be pivotal in driving product success. Key responsibilities include partnering with Product Managers, representing customer needs, conducting market research, developing marketing materials, and collaborating with sales and marketing teams on go-to-market strategies. This role requires a post-secondary education in a related field, relevant certifications, and 5+ years of experience in full-cycle payroll processing. Experience in traffic engineering and B2B product marketing is also essential. Miovision offers a comprehensive benefits package including health benefits, RRSP matching, a variable incentive plan, flexible work options, and more.

Requirements

• Post-secondary education in Business, Accounting, Finance or related field
• PCP or CPM certification
• 5+ years experience with full cycle, end to end payroll processing
• Demonstrated understanding of payroll principles, practices, legislations and procedures
• Good data entry and computer skills, including Microsoft Excel
• Excellent decision making, problem-solving and analytical skills
• Proven ability to handle sensitive information with discretion and confidentiality
• Detail oriented and strong sense of accountability in meeting committed deadlines

Responsibilities

• Act as a right hand partner to Product Managers
• Support the product strategy by representing the voice of the customer throughout the strategy and product development process
• Ensure Product Managers can identify and articulate the customers problems, how our solutions helps, what value it delivers and how the solution competes
• Support Product Management with market research, competitive positioning and messaging research
• Partner with UIUX to complete full lifecycle customer journey mapping owning the development of Ideal Customer Profiles and buyer personas
• Develop positioning, message, and the overall solution narrative and core sales materials that explain the unique value Miovision solutions deliver in an engaging and compelling way
• Work with our sales teams and marketing teams to develop go-to-market and launch strategies, providing them with what they need to to know to successfully sell and market our products
• Work with sales teams and marketing teams to develop annual sales-play themes and supporting information and materials

Preferred Qualifications

• Experience with ADP Workforce Now or Rippling payroll applications
• Experience with an ERP system such as NetSuite
• Experience in and knowledge of traffic engineering, traffic data collections and /or traffic studies
• 2-5 years experience in B2B product marketing
• Proven experience taking products through market launch
• Experience working closely Product Managers on product strategy
• Experience with competitive intelligence and market research
• Experience with positioning, messaging and developing solution narratives
• Experience producing high quality pitch decks that tell value stories
• Experience with Jira and confluence

Benefits

• Comprehensive health benefits starting on day one
• RRSP Matching Plan
• Variable Incentive Plan
• Mio-Days : We extend all three-day weekends to four-days and provide a Holiday Shutdown in December
• Virtual Healthcare Service providing employees and their families access to healthcare providers 24/7
• Internet subsidy and a remote work allowance
• Enhanced paternity and maternity leaves
• Unlimited vacation policy
• Wellness offerings (Fitness, Mindfulness)
• Note: We do offer flexible onsite and remote work options