Remote Product Marketing Manager

Summary

The job is for a dynamic Marketing Manager at PYM, a fast-growing consumer packaged goods company focused on mood management. The role involves managing e-commerce and product communications, conducting product and clinical research, building and managing affiliate channels, and facilitating partnerships. The ideal candidate has a love of science as much as storytelling, is collaborative, data-driven, and well-organized.

Requirements

• 3+ years of experience in a marketing role
• Experience working with design, product and marketing teams
• Strong storytelling capabilities
• Ability to align campaigns from data-informed brainstorming to content implementation
• Strong with data, love for reporting on KPIs, and exceptionally tech savvy
• Technical copywriting skills

Responsibilities

• Develop product communications tactics to influence D2C marketing channels
• Run A/B testing across creative, acquisition channels and landing pages
• Facilitate product and clinical research for product marketing communications
• Collaborate cross functionally with marketing team, customer support and product to ensure consistent customer product experience
• Report on performance each week and highlight areas for optimization
• Manage affiliate relationships, including inquiries and applications, tactical execution, and performance
• Facilitate partnership and business development efforts to ensure a robust pipeline of collaborations, events, brand and influencer partnerships, and other creative activations
• Create and oversee community groups for product and brand feedback to conduct an ongoing customer feedback loop
• Manage dashboards and other tools for tracking data related to community initiatives, in order to track ROI, measure success, and inform strategy

Preferred Qualifications

• Expertise (and passion) for psychology, nutrition, and/or health
• Experience in a fast-paced high-growth startup environment
• Experience working in a regulated field

Benefits

• Remote work
• Full healthcare, dental and vision benefits
• Unlimited vacation
• Paid holidays
• Paid parental leave
• New top of the line tech
• Generous equity in addition to competitive salaries