Product Marketing Specialist

Taroko
Summary
Join Taroko's Legal Templates team as a Product Marketing Specialist and make a real impact! You will play a key role in shaping how legal documents are built, reviewed, and improved. This role blends product, content, and compliance, requiring collaboration across teams to ensure user-friendly, conversion-optimized, and legally accurate templates. You will own the document development workflow, analyze user behavior, write and edit content, collaborate with legal experts, oversee A/B testing, and maintain clear documentation. The ideal candidate has 3+ years of experience in a related field, strong written communication and critical thinking skills, and experience working cross-functionally. Taroko offers a competitive compensation package, remote work flexibility, and a supportive work environment.
Requirements
- 3+ years of work experience in product marketing, legal tech, content strategy, or a related field
- Strong written communication and critical thinking skills
- Experience working cross-functionally with legal, product, and content teams
Responsibilities
- Own the full document development workflowโfrom builder optimization to managing legal reviews and launches
- Use our tech stack to build and update interactive questionnaires for legal documents
- Analyze user behavior and completion data to rewrite or reposition questions for higher engagement and conversion
- Write and edit content that makes complex legal documents feel simple and approachable
- Collaborate with legal experts and SMEs (both in-house and freelance) to ensure content accuracy and compliance
- Oversee A/B testing of new form flows and builder UX updates
- Coordinate with QA to ensure functionality updates work as expected
- Maintain clear documentation and create monthly reports on content performance and improvements
Preferred Qualifications
- Prior experience managing freelancers or subject matter experts is a plus
- Interest in legal topics or background in legal content is a plus
- Familiarity with form builders or workflow tools is a plus
- Comfortable working with a variety of tools and platforms, with the ability to quickly learn and troubleshoot new technologies
- Highly detail-oriented and organized
- Strong stakeholder and project management skills
- Effective communicator with a collaborative mindset
- Adaptable and solutions-oriented
- Curious, proactive, and able to work independently on complex tasks
Benefits
- Work-life balance
- 15 days paid vacation and 5 days paid sick leave annually
- Work MacBook provided
- Competitive compensation and performance-based annual bonus
- Remote work flexibility
- Monthly wellness allowance towards the cost of gym, yoga, etc
- Social events, quarterly team building, and an annual company outing
- Annual full body health check-up at a top healthcare center
- Employee group insurance (accident, sickness, hospitalization, cancer, occupational disaster, etc)
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