Regional Business Manager
Watchmaker Genomics
Summary
Join Watchmaker Genomics as their Regional Business Manager, driving commercial growth of their genomics product portfolio, specifically NGS library prep solutions, across designated EU countries. Based preferably in the Benelux, Nordics, or UK, you will be responsible for developing territory sales plans, accurate revenue forecasts, and building strong commercial partnerships. This role requires a strong technical background in next-generation sequencing and proven sales experience in the genomics industry. The position offers a competitive incentive-driven compensation package and career advancement opportunities. You will be accountable for delivering revenue and growth, while maintaining a good understanding of the competitive landscape and providing valuable customer feedback.
Requirements
- BSc or higher in molecular biology, biochemistry, or a related discipline, with relevant sales experience selling next-generation sequencing (NGS) technologies and other advanced genomics applications into high-throughput clinical sequencing labs, research hospitals, familiar with Laboratory Developed Tests (LDTs), IVD Kits, or other B2C scenarios
- Proven track record of consistently meeting or exceeding sales targets
- Comfortable with NGS applications with sufficient technical acumen to sell cutting-edge molecular biology products. Adept at identifying market opportunities in highly technical and evolving applications
- Exceptional interpersonal skills with the ability to quickly build rapport and earn trust
- Incisive interrogation skills with outstanding attention to detail to uncover specific client pain points and needs around which to position a solution
- Proactive mindset and the ability to work independently as well as thrive in a team environment
- Flexible in nature to accommodate a fast-growing product portfolio and change. Skilled at managing a complex sales process for products in the early stages of development, capturing critical customer and product requirements
- Strong organizational, task management, and prioritization skills
- Adept at identifying market opportunities in highly technical and evolving applications
- Excellent verbal and written communication skills
- Skilled at maintaining control of the sales process, communicating well-developed value propositions, identifying and eliminating objections early, and closing business
- Fully competent in Google Suite, MS Word, Excel, PowerPoint, and CRM systems. Able to learn and build in-depth knowledge of new technology tools
- Up to 50% travel required
- BSc or above with minimum 3 years genomics industry experience selling into commercial accounts
Responsibilities
- Actively prospect, research, and evaluate all accounts within the assigned region to identify key growth opportunities to inform the development of an effective territory business plan and strategy
- Coordinate sales calls, agendas, and product information for effective meetings, clearly documenting meeting minutes, competitive intelligence, and action items in Salesforce CRM
- Travel to customer sites for meetings, exhibitions, and networking
- Identify, prioritize, and map key accounts to build a thorough understanding of the buying process and identify key decision makers to maximize win rate and revenue growth
- Build and maintain relationships to identify and investigate pain points and develop strategies to position Watchmaker solutions to address prospects' short and long-term business needs
- Consistently deliver on commitments to customers through prompt and comprehensive responses to inquiries, requests for samples, RFPs, tenders, and other follow-up actions
- Be involved in the strategic and tactical marketing activities for the assigned region
- May be involved in some business development and B2B activities
- Leverage CRM to drive a disciplined sales process, including prospecting, needs analysis, solution development, closing plan, and account management and defense
- Develop and maintain a robust opportunity pipeline and forecast to drive aggressive revenue expansion, routinely communicate revenue and demand forecasts
- Communicate customer requirements promptly and clearly to internal teams to ensure a high level of customer satisfaction
- Pitch solutions capabilities and communicate unique selling propositions based on prospect needs and Watchmaker capabilities
- Additional duties as required within the remit and responsibilities of the role
Preferred Qualifications
- Broad technical knowledge of DNA- and RNA-modifying enzymes and experience in selling in B2B accounts is advantageous
- Resilient, tenacious with strong negotiation skills within the scientific market, you have a strong track record in delivering sales revenue in key accounts. You have a positive approach with a can-do attitude, great communicator and a high level of self-motivation
Benefits
- Competitive incentive-driven compensation package
- Career advancement opportunities