Regional Marketing Manager

Summary

Join Wrike's dynamic go-to-market team as a Regional Marketing Manager, FR/Southern Europe! This role focuses on cultivating strong customer relationships through targeted marketing campaigns and various channels, supporting broader marketing team initiatives, and achieving team KPIs. Based remotely or hybrid, you will coordinate and execute marketing programs, driving growth and brand recognition in the SEU region, with a strong emphasis on France. You'll collaborate with sales, corporate marketing, and digital marketing teams to develop demand generation programs. The ideal candidate possesses 5+ years of marketing experience in the French and Southern European region, fluency in French and English, and a proven track record in B2B high-tech marketing. This position requires strong communication, analytical, and problem-solving skills.

Requirements

• 5+ years experience marketing in the French and Southern European region
• Fluent in French (native) and English (verbal and written)
• Experience driving marketing efforts for a high technology, B2B organisation
• Experience Implementing a targeted account strategy to support account-based selling
• Understanding of customer journeys and sales touch points
• Degree in marketing, communication or similar
• Good time management and great organisational skills
• Critical-thinker and problem-solver
• Experience partnering with Sales/Account Management teams to coordinate, communicate, and deliver offers and campaigns

Responsibilities

• Integrate with Southern European field sales, corporate marketing, digital marketing to develop demand and field marketing programs for the SEU that accelerate EMEA pipeline growth
• Communicate and educate the sales team regarding new and planned marketing activities
• Research, choose, design, and manage live field ensuring a cohesive pre-event, at-event, and post-event strategy
• Develop and execute localised webinars
• Experience Implementing a targeted account strategy to support account-based selling
• Work with the marketing team to produce marketing assets to be used at field marketing events
• Forecast, measure, analyse, and report on the impact of programs

Preferred Qualifications

• Experience working in the Project Management or Collaborative Work Management technology market, additional experience in vertical industry technology markets
• High level of energy, enthusiastic team player, and dedication to excellence
• No ego - we are a small, dynamic team and everyone pitches in to get the job done
• A positive, flexible attitude and a sense of humor are essential

Benefits

• 25 days of paid vacation
• Pension scheme
• Life Insurance plan
• Health Insurance
• Income Protection
• Parental leave (26 weeks paid for birth mothers, 4 weeks for non-birth parents)
• Bike to Work scheme
• Hybrid work mode