Remote Copywriter, Product Marketing

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ZP Group

📍Remote - United Kingdom

Job highlights

Summary

Join Zepz, the group powering WorldRemit and Sendwave, as a Copywriter - Product Marketing to craft engaging content about our products that strikes a chord with our customers. You'll collaborate closely with Marketing, Product, and Operations teams to understand the whole product lifecycle and convey technical ideas through simple narratives across all marketing channels.

Responsibilities

  • Play a leading role in shaping our comms strategy for our products and features - collaborating with Marketing, Product, Operations and Customer Care teams
  • Craft engaging, informative content for our product marketing initiatives writing content across all of our channels, including emails, social, web, in-app messages and video
  • Champion our brand guidelines and tone of voice, maintaining consistency across all our touch points and platforms
  • Use a data-driven approach to ensure our product marketing content resonates with our customers
  • Offer a perspective on the UX writing throughout the product development and design process

Job description

About Zepz

Zepz is the group powering two leading global remittance brands: WorldRemit and Sendwave. Since 2010, we have been disrupting an industry previously dominated by offline legacy players with our relentless focus on reducing the cost of remittances and increasing safety and convenience for our users.

Every day, our people work to unlock the prosperity of cross-border communities through finance and technology - driven by our vision of a world that celebrates migrants’ impact on prosperity, at home and abroad.

In 2023, our brands helped cross-border communities send over $15bn from 50 countries to recipients in 130 countries. We operate over 2800 money transfer corridors worldwide and employ over 1,000 people globally. Zepz is a remote-first employer, with team members located across six continents

Come join us!

Zepz.io

Our Commitments:

  1. We act like owners- We are relentlessly delivering for our users and spending money thoughtfully.
  2. We embrace embarrassing honesty - We function best when we’re open and honest with one another — especially about our challenges and doubts.
  3. We have a bias to action - We get to first outcomes quickly, iterate and learn.
  4. We strive to be better - We may make mistakes, but always learn from them.
  5. We are inclusive - to better reflect and serve our users.

About the role

The “Copywriter - Product Marketing” will craft  engaging, informative and compelling content about our products that strikes a chord with our customers. You’ll collaborate closely with Marketing, Product and Operations, understanding the whole product lifecycle and be able to convey technical ideas through a simple narrative across all marketing channels.

As a strategic thinker, you’ll use your experience with app-based products to inform our product marketing communication strategy using data and user research to inform your decisions.

You’ll be responsible for all of our product marketing and user communication content, partnering with our Product and Operations teams to ensure consistency across all our product communications and championing our best practices and brand guidelines across both our consumer brands.

Please note that this is a remote-first, full-time role, operating Monday to Friday, from 9am until 6pm.

As a Copywriter - Product Marketing you will:

  • Play a leading role in shaping our comms strategy for our products and features - collaborating with Marketing, Product, Operations and Customer Care teams
  • Craft engaging, informative content for our product marketing initiatives writing content across all of our channels, including emails, social, web, in-app messages and video
  • Champion our brand guidelines and tone of voice, maintaining consistency across all our touch points and platforms
  • Use a data-driven approach to ensure our product marketing content resonates with our customers
  • Offer a perspective on the UX writing throughout the product development and design process

What we’re looking for from you

  • Strong experience as a copywriter specialising in product marketing writing copy across a broad range of marketing channels
  • Experience in moulding a product’s perception in the market and developing product marketing campaigns, ideally in the fintech space
  • Excellent English writing, editing, and communication skills with a passion for clear and concise content
  • Proven ability to explain complicated technical concepts in simple, engaging terms
  • Experience with user research, market trends and data analysis to inform decision making and continuous improvement
  • Ability to collaborate effectively with cross-functional teams in a fast-paced, iterative environment
  • Firm grasp of the creative process
  • Proficiency with UX writing, human-centred design, app development and SEO desirable

What you’ll get from us

Please note that the benefits below will apply to permanent roles.

We have five core benefits for our talent in the US, UK, Philippines, Poland, and South Africa. specifically:

  • Unlimited Annual Leave: Feel free to make the most of your time off and maintain a healthy work-life balance!
  • Private Medical Cover: ​​You can opt-in to a Private Medical Insurance scheme. This provides you with access to thorough medical coverage, so you can feel confident in your health and well-being.
  • Retirement: We offer pension schemes to help you plan for and secure your future.
  • Life Assurance: Life assurance is available to give you peace of mind and protect your loved ones in case of the unexpected.
  • Parental Leave: We offer competitive parental leave schemes to ensure you are spending as much quality time with your new bundle of joy as possible.

We are also remote-first as an organisation, offering flexibility for you to work where you need to be most productive. In addition to the above, you will discover that we have a range of secondary perks (such as the cycle-to-work scheme and employee discounts) depending on your location, to help you thrive at Zepz!

Why choose Zepz?

  • Our team of over 1,000  employees is fully distributed across the world. We are working from coffee shops, homes, and co-working spaces — making us one of the larger fully distributed growth-stage startups in the world but we also offer workspace in our talent cluster locations - spaces we can meet, collaborate and connect.
  • We are proud parents, community organizers, farmers, band members, yoga teachers, YouTube influencers, former Olympians, and serial entrepreneurs.
  • We collectively speak over twenty languages, including Akuapem, Amharic, Bengali, Ewe, Fante, Ga, Igbo, Kalenjin, Luganda, Oromo, Somali, Swahili, Wolof, Bulgarian, Croatian, Czech, Danish, Dutch, English, Estonian, Finnish, French, German, Greek, Hungarian, Irish, Italian, Latvian, Lithuanian, Maltese, Polish, Portuguese, Romanian, Slovak, Slovenian, Spanish and Swedish.
  • At Zepz, embodying our commitments binds us together. We are collectively passionate about striving to achieve our vision and purpose -  to continue to provide the best service to our users.

Ready to Apply?

Applications will be reviewed on a rolling basis. If interested, please submit your resume along with a cover letter (optional), highlighting why your experience demonstrates you meet the requirements of the role. Please also indicate the countries in which you have work authorization.

Confidence can sometimes hold us back from applying for a job. But we’ll let you in on a secret: there’s no such thing as a ‘perfect’ candidate. Zepz is a place where everyone can thrive.

So however you identify and whatever background you bring with you, and if at all you might need any form of support to make the process as comfortable as possible, please let us know and give us a shot by applying. We want you to be excited to wake up to make an impact every day.

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