Growth Marketing Associate

Summary

Join Sword Health in their mission to free two billion people from pain as the world's first end-to-end platform to predict, prevent, and treat pain. As a Growth Marketing Associate for Bloom, you will support the marketing team to drive enrollments across clients, key employers, and health plans in the US.

Requirements

• 2+ years of hands-on growth marketing experience with a focus on email customer acquisition in a B2C or B2B2C high growth start-up environment (preferably early-stage) or consulting/agency experience
• Excellent English and willingness to work a later schedule to support teammates in the US, starting at 10:00 am Portugal Time
• Deep expertise in analytical tools including Looker and Google sheets. Mixpanel experience a huge plus
• Strategic mindset combined with the ability to execute effectively and accurately and a positive, can do attitude
• Creative and analytical thinker - constantly using data to identify new high impact opportunities to test and drive Bloom enrollments
• Data driven, with a strong knack for leveraging insights to inform and optimize campaigns
• Knowledge of email acquisition and digital marketing best practices. Highly motivated to learn new platforms and technologies to carry out dynamic marketing programs
• Extremely proactive, and adaptable to a fluid environment
• Strong written and verbal communication skills and the ability to work effectively with cross-functional teams
• Track record producing a high volume of marketing campaigns and thrives in a fast-moving high growth environment
• Deep passion for solving problems and improving women’s health

Responsibilities

• Develop and execute high impact and volume enrollment marketing campaigns across channels to drive member enrollments for Bloom
• Execute enrollment testing strategy to improve enrollment conversion rate across channels and measure performance of tests to identify areas of improvement and iterate
• Analyze performance of key marketing channels and campaigns including website/landing pages, email, direct mail and webinars to monitor trends and identify conversion opportunities
• Report weekly on Key Performance Indicators for marketing campaigns and channels
• Support execution for member engagement and activation campaigns to increase program starts, completion and clinical outcomes
• Work cross-functionally with internal Design team, Marketing Operations, Growth Marketing, Brand Marketing, Data, Customer Success, Bloom Clinical and Operations teams
• Ensure flawless campaign execution, adhering to Sword’s rigorous standards

Preferred Qualifications

• Experience working with US based teams and different time zones
• Strong English copywriting skills that drives response
• Design skills - Photoshop, InDesign
• Experience developing Webinar content and impactful presentations

Benefits

• Comprehensive health, dental and vision insurance*
• Equity shares*
• Discretionary PTO plan*
• Parental leave*
• 401(k)
• Flexible working hours
• Remote-first company
• Paid company holidays
• Free digital therapist for you and your family