Remote Senior Marketing Technology Analyst

Summary

Join our team as a Contract Marketing Technology Analyst and support high-impact Marketing Technology implementations and ongoing omni-channel digital marketing optimization efforts for our clients.

Requirements

• 3-5 years of experience in a marketing-related role working with campaign management tools for omni-channel marketing development and execution
• 2+ years of experience in a client-facing role
• Bachelor’s degree in marketing, advertising, business, technology, or equivalent work experience

Responsibilities

• Lead discovery efforts: gather essential information from clients and internal stakeholders to document business needs and solution requirements for digital marketing campaigns
• Build an in-depth understanding of each client’s business and data capabilities to optimize campaign targeting and execution, aligning with their marketing objectives
• Create, maintain, and share comprehensive solution documentation and detailed campaign plans for seamless execution
• Provide expert consultation to engineering and development teams on solution requirements throughout Marketing Technology platform implementations and individual campaign builds
• Oversee quality assurance and testing processes for platform configurations and campaigns, ensuring solutions align with client business needs, including audience targeting, data flows, dynamic content, and touchpoint rendering
• Initiate and manage platform and campaign change controls, coordinating with stakeholders on requirements gathering, documentation, development, and testing to ensure successful implementation
• Work closely with project management to handle workflows and deadlines for multiple platform-related projects and change controls
• Serve as the primary Marketing Technology contact for internal and client teams, addressing platform-related requests and providing subject matter expertise on each client’s unique platform capabilities and limitations
• Support senior team members in Marketing Technology discovery and roadmapping efforts
• Assist the Campaign Operations team for ongoing campaign development

Benefits

Part-time, ~30 hours/week, 8-week contract engagement