Remote Social and Consumer Engagement Manager

Summary

Join our team as an exceptional Social and Consumer Engagement Manager to drive our mission in bringing innovative experiences, data-driven thinking, social and digital capabilities into a constantly changing ecosystem. You will become part of a social media team that engages with consumers and online communities through relevant conversations, content & experiences.

Requirements

• Fluent in written and spoken Serbian, fluent in written and spoken English
• Background in either community management or social media marketing
• First working experience in a media or marketing agency with relevant social media track record (media, marketing, PR, etc)
• Exceptional written and verbal communications skills
• Perfect command of grammar
• Ability to write persuasive copy that takes simple consumer questions and turns them into engaging conversations building meaningful connections with the audience
• Deep understanding of the social technology universe
• Knowledge of key digital best practices
• Experience in managing multiple, competing priorities, duties and projects
• Ability to work under pressure and meet tight deadlines

Responsibilities

• Own content planning activities including the development of social and editorial content calendars
• Manage publishing calendar cycle in sync with other regions
• Manage day-to-day social media operations, including proactive and reactive conversations of a specific market, providing best-in-class service to Coca-Cola
• Publishing and social engagement – posting of content, monitoring, moderation and response, including proactive engagement that reaches all brand advocates
• Responsible for Social Listening , you will be required to use social media monitoring tools to create reports and analyse data which will allow for reporting recommendations
• Ensure brand consistency and insight generation, by working closely with the monitoring hub, influencing our content creation and responding to social media conversations appropriately
• Day to day relationship management with various internal and external stakeholders, across marketing and public relations
• Coordination and collaboration with other partner agencies
• Reporting under the supervision of an experienced team leader to coordinate activities
• Respond to consumer questions & queries on various social and digital channels in line with our brand tone of voice