Senior Business Analyst

Summary

Join us as a Principal Consultant for Ayla, focusing on Enterprise Architecture Consultancy engagements within the hospitality domain. Lead end-to-end business analysis for hospitality projects, encompassing PMS, POS, CRM, OTA integrations, and more. Gather and document detailed requirements from various stakeholders, conduct gap analysis, and collaborate with cross-functional teams. Support system implementation, data migration, and UAT. Define and monitor KPIs, facilitate workshops, and manage stakeholder expectations. Act as a subject matter expert in hospitality platforms and industry best practices. Prepare business cases and produce high-quality deliverables for CXO-level stakeholders.

Requirements

• Strong domain expertise in hospitality industry operations
• Excellent communication, stakeholder management, and documentation skills

Responsibilities

• Perform as Senior Business Analyst in the Enterprise Architecture engagements with international clients
• Lead end-to-end business analysis for hospitality projects involving PMS, POS, CRM, OTA integrations, loyalty systems, and mobile/web guest experience platforms
• Gather and document detailed business, functional, and non-functional requirements from stakeholders including operations, marketing, sales, and IT teams
• Conduct gap analysis, process mapping (As-Is & To-Be), and root cause analysis to identify opportunities for operational improvements
• Collaborate with product managers, solution architects, and UX/UI teams to translate business needs into system designs and product features
• Support system implementation, data migration, and user acceptance testing (UAT) across multiple hospitality systems
• Define and monitor key performance indicators (KPIs) for service delivery and customer satisfaction
• Facilitate workshops, requirement-gathering sessions, and stakeholder interviews
• Manage stakeholder expectations and ensure alignment between business needs and technical solutions
• Act as a subject matter expert (SME) for hospitality platforms, industry best practices, and compliance standards
• Prepare business cases, cost-benefit analysis, and feasibility studies for new initiatives
• Produce high quality artifacts and consulting deliverables for CXO level stakeholders

Preferred Qualifications

Spanish / Arabic language