Senior Campaign Specialist

dbt Labs
Summary
Join dbt Labs as a Senior Campaign Specialist and lead the development and execution of global marketing campaigns. You will orchestrate end-to-end campaign strategies, collaborate with cross-functional teams, optimize campaign performance using analytics, and develop compelling content. This role requires 5+ years of experience in executing successful marketing campaigns, leveraging project management skills, and a data-driven mindset. You should be a results-oriented, adaptable leader, an inspirational team player, and technically proficient with CRM and marketing automation platforms. dbt Labs offers competitive compensation, including salary, equity, and benefits such as unlimited vacation, 401k, excellent healthcare, paid parental leave, and wellness stipends.
Requirements
- Results-Oriented: You have 5+ years of experience executing successful marketing campaigns, leveraging project management skills and a can-do attitude to turn strategy into tangible outcomes
- An adaptable Leader: Comfortable leading in a dynamic environment, you embrace change and drive innovation within the team
- An Inspirational Team Player: You excel in motivating those around you, demonstrating leadership in everyday tasks and fostering collaboration
- Resilient and Organized: Able to thrive through challenges and juggle multiple priorities with a high degree of organization and focus
- Technically Proficient: Experienced with CRM systems (e.g., Salesforce), marketing automation platforms (e.g., HubSpot), and BI tools (e.g., Looker)
Responsibilities
- Orchestrate Global Campaigns: Lead and manage end-to-end campaign strategy and execution, ensuring alignment with global business objectives
- Drive Cross-Functional Collaboration: Partner with teams across the organization, including Product, Sales, and Customer Success, to ensure seamless integration of campaigns throughout the customer lifecycle
- Optimize Campaign Performance: Utilize analytics to refine campaign strategies, increasing engagement while reducing acquisition costs
- Develop Impactful Content: Collaborate with Marketing Communications to create compelling content and tools that empower our Sales teams and resonate with our global audience
Preferred Qualifications
- Industry Knowledge: Familiarity with dbt personas, developer communities, Analytics Engineering, and open-source ecosystems
- Startup Experience: You've thrived in a fast-paced startup environment and understand the dynamics of rapid organizational growth
- A Data-Driven Mindset: You bring a strong analytical approach to every aspect of your work, informed by substantial hands-on experience with data and metrics
Benefits
- Salary: We offer competitive compensation packages commensurate with experience, including salary, equity, and where applicable, performance-based pay
- The typical starting salary range for this role is: $87,000 -- $105,300 USD
- The typical starting salary range for this role in the select locations listed is: $97,000 -- $117,000 USD
- Equity Stake*
- In the US, dbt Labs offers unlimited vacation (and yes we use it!), 401k w/3% guaranteed contribution, excellent healthcare, paid parental leave, wellness stipend and a home office stipend
- For employees outside the United States, dbt Labs offers a competitive benefits package
- Unlimited vacation (and yes we use it!)
- 401k w/3% guaranteed contribution
- Excellent healthcare
- Paid Parental Leave
- Wellness stipend
- Home office stipend, and more!
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