HoYoverse is hiring a
Senior Community Growth Manager in Canada

Summary

The job is for a Social Media Growth Strategist at HoYoverse, a company committed to creating immersive virtual world experiences. The role involves formulating growth strategies, generating reports, analyzing data, and working with web product teams. The company offers benefits such as competitive salary, healthcare premiums, generous paid time off, 401K plan/RRSP plan, employer-paid life and disability insurance, team-building activities, flexible working hours, and equal opportunity employment.

Requirements

• At least 5 years of working experience on operation, management, and strategic planning in one or more international social media platforms such as YouTube, Facebook, TikTok, Twitter, etc
• Have in-depth understanding of game project goals, and output effective growth strategies of various social media platform teams to achieve publicity and distribution purposes, including but not limited to Twitter, Facebook, YouTube, TikTok, Discord and other platforms
• Stay up-to-date with the popular trends of international social media and be able to follow the hot spots and growth trends
• Familiarity with various international social media platforms SEO, recommendation algorithms, platform resources, and key indicators
• Familiarity with event web design and production process
• Attention to detail, critical-thinker and problem-solver
• Excellent interpersonal and presentations skills
• Excellent verbal and writing skills in English

Responsibilities

• Formulate the priority and growth focus of platforms and regions based on competitive product analysis, project operation status, market potential, data analysis, etc
• Set periodic goals for social media and player teams, promote different regions and different business teams, and strive for platform resources for different teams through good communication skills
• Generate the periodic growth reports, including but not limited to weekly reports, monthly reports, and version reports
• Analyze social media and self-owned platform data, gain insight into problems and target user preferences, output optimization strategies, and improve platform conversion rate and exposure value
• Work closely with the web product and development teams to advance and improve the infrastructure of activities such as fission, and improve the efficiency of growth activities. Optimize various activity indicators through web technology, and improve the conversion rate under the premise of equal stage exposure

Preferred Qualifications

Relevant work experience in data analysis preferred

Benefits

• Competitive salary
• 100% employer-paid healthcare premiums for you and your dependents
• Generous paid time off
• 401K plan / RRSP plan
• Employer-paid life and disability insurance
• Team-building activities throughout the year
• Flexible working hours
• Do We Support Flexible Work? Yes, as a remote team across North American time zones, we embrace flexible working. You may choose to work remotely, in-offices or hybrid, for a more flexible lifestyle that suits you best