Senior Community Manager
Serotonin
Summary
Join our client, a leading interoperability platform, as the APAC Community Manager and play a key role in building and nurturing relationships with our Mandarin-speaking community across China and other regions. You will develop engagement strategies, manage community channels, and drive adoption of our Web3 products. This role requires acting as a bridge between users and internal teams, ensuring effective feedback sharing. You will be responsible for creating and localizing content, organizing events, providing user support, building partnerships, gathering market insights, and managing crises. The ideal candidate possesses strong communication skills, deep understanding of the APAC Web3 landscape, and extensive experience in community management within the blockchain industry.
Requirements
- Be fluent in Mandarin (spoken and written) and English. Additional APAC languages are a plus
- Have 4+ years of experience in community management, social media, or marketing within Web3, crypto, or blockchain industries
- Possess a deep understanding of the APAC Web3 landscape, including regulatory considerations, user behavior, and cultural nuances
- Have experience managing online communities on WeChat, Weibo, Discord, Telegram, Twitter, and Reddit
- Possess strong writing and content creation skills, with the ability to craft engaging and informative posts
- Have a passion for Web3, blockchain, and decentralized technologies
- Be able to work independently, manage multiple tasks, and thrive in a fast-paced, remote-first environment
Responsibilities
- Grow, manage, and engage our Mandarin-speaking community across platforms like WeChat, Weibo, Discord, Telegram, and Twitter
- Create and localize community-driven content, announcements, blog posts, and educational materials in Mandarin
- Organize and promote online and offline community events, AMAs, and meetups in APAC
- Act as the first point of contact for community questions, fostering a positive and helpful environment
- Build relationships with local influencers, KOLs, and blockchain projects to expand our reach in the APAC region
- Gather and report community feedback, trends, and concerns to the product and marketing teams to improve user experience
- Monitor and address any community issues, ensuring a strong brand reputation in APAC markets
Preferred Qualifications
- Have previous experience working with DeFi, NFTs, DAOs, or Layer 1/2 blockchain projects
- Be familiar with community analytics tools and have experience with data-driven community growth strategies
- Have strong connections with APAC KOLs, influencers, and crypto media platforms