Senior Cro Specialist

Summary

Join Trafilea, a dynamic Tech E-commerce Group, as a Senior CRO Specialist to lead Conversion Rate Optimization (CRO) initiatives across multiple digital platforms. You will leverage technical expertise to manage tests, interpret results, and provide actionable insights to improve key conversion metrics. Collaborate with cross-functional teams to enhance user experience and drive revenue growth. This role requires 4+ years of experience in CRO or A/B testing and strong data analysis skills. Trafilea offers a remote work environment, a great benefit package including paid holidays and a learning subsidy, and a commitment to diversity, equity, and inclusion.

Requirements

• 4+ years of experience in the CRO or A/B testing fields
• Ability to work independently, as well as productively partnering with cross-functional teams to meet objectives
• Ability to understand consumer behavior relying on quali and quanti analysis
• Strong data analysis skills with the ability to see the big picture and deep-dive
• A customer-centric, analytical, and ROI-based approach to all decision-making
• Creative and relentless problem-solver

Responsibilities

• Be part of the Retention-Store/Subscriptions squads acting as an expert within our optimization metrics and working on the brainstorming and management of test ideas backlog
• Expand CRO capabilities and process cross-company to enable activation and retention teams to better outline experiments and growth strategies (Email Marketing, Coupon Strategies, Shapermint Club, Loyalty Program, Referral, Stores, Checkouts, App, etc)
• Develop the web testing and personalization strategy and roadmap; Develop and implement cross-teams the entire testing process from beginning to end and from ideation through analysis and retrospectives
• Stay updated on industry best practices and emerging trends in CRO
• Establish a culture of experimentation and continuous improvement within the organization

Benefits

• Remote work
• 15 working days of paid holidays
• Learning subsidy