Senior Data Strategist

Summary

Join 1021, a cultural intelligence and curation studio, as their first Senior Data Strategist. This role involves expanding data capabilities across client work and internal initiatives, going beyond reporting to refine methodologies, uncover opportunities, and shape how data is applied to trend forecasting, content performance, and strategic decision-making. You will work with both client-provided proprietary data and 1021's internal data toolkit, playing a key role in refining methodologies for trend identification, cultural insights, and performance measurement. The ideal candidate will have a strong background in data analysis, insights, or strategy roles, with experience in trend analysis, content analytics, and social media performance tracking. They will also possess strong data visualization skills, SQL proficiency, and a strategic mindset, along with excellent communication skills to present insights to both technical and non-technical stakeholders.

Requirements

• Bachelor’s degree in Data Science, Statistics, Business Analytics, or a related field; advanced degree a plus
• 6+ years of experience in data analysis, insights, or strategy roles
• Experience with trend analysis, content analytics, and social media performance tracking
• Proven ability to develop and refine data methodologies (e.g., trend scoring, benchmarking)
• Strong data visualization skills (Looker, Tableau, Google Data Studio, etc.)
• SQL proficiency for querying and analyzing large data sets
• Strategic mindset, with experience applying data insights to content, marketing, and cultural analysis
• Strong communication skills, with experience presenting insights to non-technical stakeholders
• Training, upskilling, and enabling teams to interpret and apply data insights effectively
• A passion for cultural trends, media consumption habits, and digital behaviors

Responsibilities

• Take ownership of data organization, reporting, and dashboarding, ensuring consistency and reliability
• Maintain and refine 1021’s data assets, tools, and performance tracking methods
• Proactively identify and troubleshoot issues in inherited data tools, improving functionality and efficiency
• Actively explore and identify key trends, audience behaviors, and content performance drivers
• Create compelling data visualizations and narratives to communicate insights effectively to both technical and non-technical stakeholders
• Ensure teams can access, interpret, and apply data effectively
• Take the lead on training and upskilling teams in analytics tools, data visualization, and storytelling
• Proactively refine and evolve trend-scoring models, benchmarking tools, and forecasting methodologies
• Develop scalable frameworks for applying data across 1021’s services
• Take initiative in developing new, forward-thinking applications of data intelligence across client projects and internal research
• Explore emerging tools and methods to enhance 1021’s research and insights

Preferred Qualifications

Primary and mixed-methods research experience

Benefits

• Work from home
• 32 days annual leave
• Health insurance, group life insurance, and FSA
• 401K retirement plan with up to 4% company match
• Employee Assistance Program