Senior Group Manager, Executive Events
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Databricks
Summary
Join Databricks as a Sr. Group Manager, Executive Events and be part of a high-growth tech startup. Reporting to the VP of Global Events, you will develop and execute the global strategy for executive event marketing, building scale and market consistency. You will oversee a team, manage budgets, and ensure alignment with sales, product marketing, and executive leadership. The ideal candidate is a strategic thinker with extensive experience in executive-level engagement and event management. This role is crucial for generating pipeline and presenting Databricks effectively to C-level audiences. You will be responsible for establishing program strategy, executing high-touch events, and optimizing programs based on data analysis. The position offers a competitive salary and benefits package.
Requirements
- 7+ years' experience managing events, including at least 3 years running executive events
- Experience running other field programs beyond physical events (webinars, 3rd party event sponsorships, email campaigns, direct mail, etc.)
- Experience building new event programs, documentation, and enablement of cross-functional teams at scale
- Experience working with global, cross-functional teams
- Experience holding event budget authority
- Experience having engagement pipeline-building responsibility
- Experience with Tableau, Salesforce, Asana and Swoogo
- Be metrics-driven
Responsibilities
- Develop the strategy for how Executive Event Marketing builds scale and goes to market in a consistent manner globally
- Own and help build the foundation for the mix of executive events executed globally to increase engagement, generate pipeline, and present Databricks into the market consistently
- Develop and execute high-impact executive engagement experiences, including exclusive events, roundtables, and bespoke programs for C-level audiences
- Oversee a team of high-performing event marketers and agencies delivering world-class programs at scale
- Establish program strategy derived from key targets, historical performance, personas and field alignment
- Execute world-class and on-budget high-touch executive events (leadership summits, roundtables, and VIP experiences) through in-house, agency, and contractor resourcing
- Develop scalable and efficient executive event program processes and kits that include guidance and deliverables for global execution
- Ensure consistent and impactful Databricks brand identity is adhered to across program experiences and communication channels globally
- Align and integrate global event strategy and plan with leadership and key stakeholders across sales, product marketing, field marketing and executive leadership
- Inspire a bar-raising team executing at the highest level while also receiving regular growth and development opportunities, coaching and mentorship
- Conduct regular performance and ROI analysis of programs against target account, engagement and pipeline goals
- Proactively optimize programs from Salesforce & AI/BI data to identify persona journey, trends and opportunities and make adjustments to plans and programs as needed
Benefits
- Annual performance bonus
- Equity
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