Senior Manager, Marketing Analytics

Summary

Join Hungryroot as a Senior Manager, Marketing Analytics to build and scale the marketing analytics function. You will support both acquisition and retention through forecasting, spend optimization, campaign performance analysis, and LTV predictions. This role requires extensive experience in marketing analytics within a growing company and a strong technical aptitude, including proficiency in SQL. You will collaborate cross-functionally, providing data-driven insights and recommendations to optimize marketing efforts. This is a hands-on role requiring a player-coach mentality and a passion for data. Hungryroot offers a remote-first work environment with various benefits, including unlimited vacation, parental leave, and comprehensive health insurance.

Requirements

• Bachelor’s degree required. A focus on data science, statistics or another mathematical or scientific field preferred
• 5+ years of full-funnel analytics experience (experience within a growing eCommerce company and/or subscription DTC experience is a plus!)
• Passion for data with strong technical aptitude; proficiency writing complex SQL queries to pull data and build dashboards a must
• Highly analytical and strategic with proven ability to utilize data-driven insights to improve KPIs across acquisition and retention
• Advanced Excel skills, including budget modeling
• Ability to thrive in a role where juggling multiple priorities and tasks in a fast-paced environment is the norm
• A detail-oriented storyteller with a knack for breaking down complex ideas and communicating clear recommendations at all levels
• A motivated, collaborative, positive, proactive, and transparent attitude
• Passion for healthy living, brightening people’s days, and Hungryroot’s mission

Responsibilities

• Represent marketing analytics in cross-functional projects and planning discussions including the marketing inputs to financial planning
• Serve as a primary source of analytic oversight within marketing, identifying opportunities, inconsistencies, and dependencies within the data
• Work with stakeholders to improve all aspects of analytics within Hungryroot from data storage to sharing insights with the broader team
• Serve as a thought partner and analytic/strategic support for channel owners within the digital team (CRM, TV, Paid Social) and marketing/creative teams
• Maintain a holistic view of overall growth to support the leadership team; Collaborate cross-functionally with Finance and Enterprise leaders to forecast business KPIs

Preferred Qualifications

Experience within a growing eCommerce company and/or subscription DTC experience

Benefits

• Remote-first: work from home, work from our NYC office, work from anywhere in the U.S. - you decide!
• Equity
• Unlimited vacation policy
• Universal paid parental leave
• Monthly Hungryroot credit for delicious, healthy groceries
• Comprehensive health, vision, dental, and life insurance
• Wellbeing benefits including One Medical, Spring Health, LiveHealth, Rightway care concierge, and more
• 401k with match
• A work from home stipend to support your initial home-office setup