Senior Manager, Marketing

Storable
Summary
Join Storable, a company redefining property management, as a Senior Manager, Marketing to lead growth and retention strategies for Marine and RV & Camping business units. Oversee global demand generation, manage a team of marketers, and drive programs for new business acquisition and customer loyalty. The ideal candidate has extensive B2B SaaS experience, strong leadership skills, a data-driven approach, and a proven ability to scale marketing programs. This remote-first role requires Pacific Time Zone residency or willingness to work PT hours. You will develop and execute marketing strategies, collaborate with cross-functional teams, manage campaigns, and report on key performance indicators. The position demands strong analytical skills, expertise in marketing automation and CRM, and exceptional collaboration abilities.
Requirements
- 7-10 years in B2B SaaS marketing, with a focus on growth and retention
- Experience leading and scaling marketing teams, preferably across multiple verticals or product lines
- Expertise in marketing automation (HubSpot required; Pardot a plus) and CRM (Salesforce required)
- Strong knowledge of digital demand generation, ABM, paid media, and lifecycle marketing
- Highly analytical with experience optimizing campaigns through performance data and attribution modeling
- Exceptional collaboration and stakeholder management skills
- Thrives in a fast-paced, results-driven environment
- Must reside in the Pacific Time Zone (PT)
- All applicants must be currently authorized to work in the United States on a full-time basis
- Must reside in one of the following states: AL, AZ, CA, CO, CT, FL, GA, ID, IA, IL, IN, KS, LA, MA, MD, MI, MN, MO, MS, NC, NE, NJ, NV, NY, OH, OK, OR, PA, SC, TN, TX, UT, VA, WA, WI, WY
Responsibilities
- Develop and execute marketing strategies to drive new customer acquisition and customer retention (Heavy U.S. focus with additional focus in Australia and New Zealand)
- Align closely with Sales, Product Marketing, and Customer Success to ensure unified go-to-market execution
- Scale high-performing channels across inbound, outbound, paid media, and ABM
- Lead upsell and cross-sell marketing initiatives to maximize customer lifetime value
- Hire, manage, and mentor a team of 2-3 marketers focused on demand generation and customer-centric marketing
- Foster a culture of data-driven experimentation, accountability, and growth
- Lead with vulnerability, curiosity, and empathy, creating a psychologically safe team environment
- Act as the primary marketing partner to the Marine and RV & Camping business units, ensuring alignment with strategic goals
- Build strong relationships with GMs, Sales and Customer Success leaders to ensure marketing efforts support revenue and retention
- Collaborate closely with Corporate teams (Product Marketing, Creative, RevOps) to drive brand alignment and GTM success
- Translate growth goals into campaign strategies that span multiple touchpoints and channels
- Help the team leverage tools like HubSpot, Salesforce, and Pardot to support campaign delivery, but with a focus on outcomes over operations
- Manage demand gen targets and forecasting and continuously optimize for pipeline efficiency and CAC
- Drive a programmatic ABM strategy targeting key enterprise accounts
- Define and report on marketing KPIs, pipeline impact, and ROI
- Partner with Revenue Operations to ensure accurate attribution and visibility across Salesforce and HubSpot/Pardot
- Continuously test and refine programs based on performance insights
Benefits
- Generous health coverage for you and your family, including fully paid short- and long-term disability coverage and two-times base salary life insurance
- 401(k) match after 60 days, 100% vested after 1 year
- Employer contribution to your HSA, plus an HRA to help offset your deductible
- Instant access to flexible vacation. We trust you, so we have a βtake what you needβ vacation policy
- Be More β company rewards and recognition that add up and can be redeemed for personalized gifts and experiences!
- 8 hours of Volunteer Time Off each year and the opportunity to get active in the community by joining one of our offsite volunteer and community service events
- 8 hours of Rest, Relax, Recharge time to care for your mental health
- Access a range of mental well-being resources for yourself and your dependents, including counseling services, stress management programs, and mindfulness workshops
- Fully paid parental leave: 12 and 6 weeks for primary and secondary caregivers, respectively
- Paw'ternity Leave and Pet Bereavement - we understand that pets are a part of the family and have generous time-off policies, which honor that commitment
- Caregiver Leave: four weeks of fully paid time away from work to care for aging dependents or family members, if needed
- $50 monthly home data stipend, plus a home office sign-on bonus of $250
- Fertility care support options to help in your journey towards parenthood
- Access to financial experts to help you make informed decisions and achieve your financial goals
- Direct Student Loan Payment Program, some qualifications and eligibility rules apply