Senior Manager of Growth Marketing

Summary

Join Murmuration, a nonprofit organization, as a Sr. Manager of Growth Marketing to lead marketing efforts and expand our network of partners, funders, and members. You will develop and implement comprehensive growth marketing strategies, collaborate with various teams to create compelling messaging, manage and mentor a marketing team, and lead multi-channel growth campaigns. The role involves developing product positioning, conducting market research, tracking marketing performance metrics, and collaborating with external partners. This is a full-time, salaried position based anywhere in the U.S., offering a competitive salary and a comprehensive benefits package. If you are a creative, strategic marketing leader passionate about civic engagement and technology, we encourage you to apply.

Requirements

• 7+ years of experience in marketing, communications, or related fields with at least 3 years in a leadership or management role
• Demonstrated experience developing and implementing marketing strategies for products, tools, or technology platforms
• Strong writing and editing skills with the ability to translate technical and research content into clear, compelling, audience friendly materials
• Experience managing multi-channel marketing campaigns, including digital, events, email, and earned media
• Proven experience managing teams with a track record of mentoring and developing talent
• Strong project management skills with the ability to balance multiple priorities and deadlines
• Experience building and maintaining brand identity and messaging guidelines
• Comfort working in cross-functional environments, collaborating closely with product, research, and partnerships teams
• A collaborative mindset with strong interpersonal skills and a commitment to advancing Murmuration’s mission

Responsibilities

• Develop and implement comprehensive growth marketing strategies for Murmuration’s products, research, and growth
• Collaborate with product, research, and partnerships teams to craft clear, compelling messaging for tools, data, research findings, and network growth, ensuring consistency across materials and channels
• Manage and mentor a small-but-mighty team of marketing, providing clear direction, support, and opportunities for growth
• Lead the development of multi-channel growth campaigns (digital, paid, events, email, sponsorships, etc.) to promote Murmuration’s products, research and contribute to the growth of Murmuration’s network, partnership community, and lines of revenue
• Develop and deliver compelling product positioning, messaging, and content for priority impact communities
• Conduct market research to understand the needs of potential and existing users, helping to shape product messaging and positioning
• Track and report on key marketing performance metrics, including lead generation, conversion rates, funnel performance, and retention
• Collaborate with external consultants, agencies, and vendors when needed to support marketing and communications goals

Preferred Qualifications

• Experience or knowledge of the civic technology, political technology, or non-profit advocacy space
• Background working on political campaigns, in advocacy organizations, or in community organizing efforts
• Experience marketing B2B SaaS or data-driven products
• Familiarity with voter data, analytics, academic research, political CRMs, or research tools; and/or
• Experience working in mission-driven organizations

Benefits

• Health, vision, and dental insurance with 100% of premiums covered for you and qualifying family members
• Retirement benefits with a 5% employer match
• A flexible unlimited PTO plan
• Generous paid parental leave
• Pre-tax commuter benefits
• A company laptop
• A flexible remote work environment
• A home office setup stipend for all new employees
• Monthly reimbursement for remote work expenses
• A yearly professional development fund
• Mental health and wellness benefits through Calm and Better Help
• Yearly in-person staff retreats
• A welcoming culture that celebrates diversity, equity, inclusion, and belonging