Senior Marketing Manager

Summary

Join Raft, a customer-obsessed company focused on distributed data systems, as a Senior Marketing Manager. You will be responsible for translating high-level marketing strategies into actionable plans and executing impactful campaigns. This role requires strong project management, creative thinking, and a proven track record of success. The ideal candidate will have 7+ years of marketing experience and proficiency in various marketing tools. Raft offers a remote work option with potential travel, competitive salary, comprehensive benefits, and professional development opportunities.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field
• 7+ years of experience in marketing, with a strong background in campaign execution and project management
• Proven success in managing integrated marketing campaigns across multiple channels
• Strong knowledge of digital marketing, content strategy, and analytics tools
• Exceptional organizational, communication, and presentation skills
• Proficiency in marketing tools such as HubSpot, Salesforce, Google Analytics, and project management platforms (e.g., Asana, Trello)
• Familiarity with design and content tools such as Adobe Creative Suite, Canva, and CMS platforms (e.g., WordPress)
• Demonstrated ability to lead and inspire teams, manage multiple projects, and meet tight deadlines
• Strong strategic thinking skills with the ability to execute at a tactical level
• Adept at working collaboratively in a fast-paced, matrixed environment

Responsibilities

• Collaborate closely with the VP of Marketing to understand and implement strategic marketing initiatives
• Translate high-level marketing goals into detailed, actionable plans with clear deliverables and timelines
• Lead the execution of integrated marketing campaigns, including digital, content, events, and brand marketing
• Develop, manage, and execute marketing campaigns that align with business objectives and KPIs
• Oversee campaign workflows, ensuring deliverables are on time, on budget, and aligned with brand standards
• Work with cross-functional teams to ensure consistent messaging and branding across all channels
• Provide guidance and mentorship to junior marketing team members, fostering a culture of excellence and innovation
• Act as the primary point of contact for vendors, agencies, and other external partners
• Liaise between the marketing team and other departments to ensure alignment on key initiatives
• Monitor campaign performance metrics and generate insights to optimize future initiatives
• Present campaign results and recommendations to the VP of Marketing and leadership team
• Maintain dashboards and trackers to ensure transparency and accountability across marketing efforts
• Manage complex marketing projects, ensuring all stakeholders are aligned and deliverables meet high standards
• Prioritize and allocate resources effectively, balancing short-term needs with long-term objectives
• Identify and mitigate risks to ensure successful project outcomes

Preferred Qualifications

Master’s degree

Benefits

• Highly competitive salary
• Fully covered healthcare, dental, and vision coverage + 401(k)
• Take as you need PTO + 11 paid holidays
• Education & training benefits
• Annual budget for your tech/gadgets needs
• Monthly box of yummy snacks to eat while doing meaningful work
• Remote, hybrid, and flexible work options
• Team off-site in fun places!
• Generous Referral Bonuses