Senior Marketing Operations Specialist

Summary

Join BillionToOne, a rapidly growing molecular diagnostics company, as a Senior Marketing Operations Specialist. You will lead the optimization and scaling of our go-to-market operations, driving efficiency and effectiveness within our marketing organization. This pivotal role requires designing and implementing a marketing operations framework, developing data-driven performance measurement systems, and establishing standardized cross-functional processes. You will leverage marketing technology, AI, and process optimization techniques to enhance efficiency and impact. The position demands strong analytical and project management skills, along with excellent communication abilities. BillionToOne offers a competitive salary, generous equity options, a corporate bonus program, and comprehensive benefits, including fully paid healthcare options and parental leave.

Requirements

• Bachelor's degree in marketing, business administration, or a related field
• 3-5 years of experience in marketing operations or related field
• Proven expertise in marketing technology platforms and data management
• Strong analytical skills with ability to translate complex data into strategic recommendations
• Track record of implementing marketing operations strategies and scaling marketing efficiencies that resulted in measurable business growth
• Strong project management skills with ability to manage multiple high-priority projects simultaneously
• Demonstrated ability to thrive in a fast-paced, rapidly changing environment
• Excellent verbal and written communication skills
• Ability to effectively communicate with stakeholders across all levels of an organization

Responsibilities

• Design and implement a marketing operations framework that optimizes resource allocation and budget utilization across marketing and sales functions, driving scalability and competitive advantage
• Develop data-driven performance measurement systems that transform complex marketing data into actionable insights, enabling swift decision-making to outpace industry competitors
• Establish and standardize cross-functional processes to foster seamless collaboration between marketing, sales, client services, and product teams, accelerating go-to-market execution and market penetration
• Lead the evolution of the marketing technology ecosystem, leveraging innovative integrations, advanced analytics, and impactful automation to drive measurable outcomes and maintain competitive differentiation
• Spearhead the integration of AI and advanced process optimization techniques to enhance efficiency, amplify marketing content impact, and empower sales teams to deliver superior customer experiences
• Oversee the forecasting, production, and management of physical marketing assets, aligning with key business objectives while creating a streamlined, cost-effective system for market expansion and brand visibility
• Implement precise budget planning and resource allocation systems to ensure sustained competitive advantage in marketing asset and campaign deployment
• Ensure strict adherence to industry regulations and compliance standards, maintaining the trust and credibility essential in the molecular diagnostics sector
• Foster a culture of continuous innovation by championing ongoing refinement of tools, workflows, and processes to adapt to market dynamics and maintain operational excellence leadership

Benefits

• Working with a team of ‘rockstars’ who bring out the best in everyone
• Open, transparent culture that includes weekly Town Hall meetings
• The ability to indirectly or directly change the lives of hundreds of thousand patients
• Multiple medical benefit options; employee premiums paid 100% of select plans, dependents covered at 80%
• Extremely generous Family Bonding Leave for new parents (16 weeks, paid at 100%)
• Retirement savings program including a 4% Company match
• Free daily on-site lunches provided from top eateries
• Latest and greatest hardware (laptop, lab equipment, facilities)
• A variety of perks on campus (state of the art gym, restaurant)
• Free on-site EV charging (compatible with all EVs, including Tesla)
• Base pay range: $81,600-$102,000 per year
• Generous equity options offering
• Corporate bonus program