CodeSee is hiring a
Senior Marketing Specialist in United States

Summary

The job is for a Content Marketing Manager at CodeSee, a tech startup in Silicon Valley. The role involves executing marketing strategies, managing content across multiple platforms, interpreting data for actionable insights, and working in close-knit teams to align content with the company's goals.

Requirements

• Hold a Bachelor's degree in Marketing, Communications, Journalism, or related field
• Demonstrate proven experience in content marketing, content growth, and SEO
• Familiarize yourself with content management systems like Webflow, Medium, Ghost, and campaign management tools like HubSpot
• Exhibit strong knowledge of Google Analytics and the ability to analyze and interpret data
• Showcase excellent writing and editing skills in English
• Display an ability to create, critique, and modify content strategy based on data-driven insights
• Understand the nuances of social media platforms and individual developer websites/communities
• Display strong understanding of the target audience and ability to create content that resonates
• Have excellent multitasking skills and keen attention to detail
• Show the ability to be a strong team player as well as a confident individual contributor

Responsibilities

• Conceptualize, develop, manage, and execute dynamic content marketing strategies designed to drive website sign-ups
• Craft and schedule compelling content across multiple platforms including Medium, Ghost, and a myriad of social media sites
• Forge persuasive emails and messages to spark conversations with prospective and existing customers, nurturing our relationships
• Monitor content performance using cutting-edge tools like Google Analytics and Full Story, utilizing these insights to refine and optimize our strategy
• Produce in-depth reports on content performance, website visitors, and sessions, translating data into stories that drive decisions
• Collaborate with our dedicated teams to ensure our content reflects our company goals and addresses user needs
• Remain plugged into the latest industry trends and customer challenges, leveraging this knowledge to inform our editorial calendar
• Lead sign-ups and new self-serve revenue, taking ownership of these crucial revenue and optimization metrics

Preferred Qualifications

A knowledge of the tech industry and developer communities will be a plus