Senior Paid Media Executive

Summary

Join Session Media, an award-winning B2B marketing agency, as a Performance Marketing Manager. You will plan and execute large-scale LinkedIn and Google campaigns, monitor campaign performance against KPIs, and ensure effective channel utilization for maximum client ROI/ROAS. Responsibilities include creating monthly client reports, managing client communications, identifying account inefficiencies, implementing optimization strategies, and collaborating with the creative team. The ideal candidate possesses 2+ years of B2B SaaS performance marketing experience, strong analytical skills, and proficiency in Google/Microsoft suite and GA4. Remote or hybrid work options are available, along with benefits such as private healthcare, additional holiday days, and a paid sabbatical after five years.

Requirements

• UK-based
• 2+ years of experience in performance marketing, specifically within the B2B SaaS sector
• Strong knowledge of the full Google/Microsoft suite (Excel/Google Sheets preferred)
• Proven experience managing and growing paid media campaigns
• Hands-on experience with analytics tools (GA4)
• Excellent analytical, technical, and mathematical skills
• Proactive attitude with a willingness to learn and take initiative
• Excellent organisational and time management skills
• A balanced analytical and creative mindset with strong attention to detail
• Exceptional written and verbal communication skills
• Experience with CRM systems (e.g., HubSpot or Salesforce)

Responsibilities

• Plan and execute large-scale LinkedIn & Google Campaigns
• Monitor and evaluate the performance of paid campaigns against KPIs, implementing new strategies and tests across channels
• Ensure the most effective channels are utilised to maximise client performance and achieve the best ROI/ROAS
• Create monthly reports for clients, showcasing key insights and performance data using Google Analytics, CRM systems and internal dashboards
• Manage client communications and liaise with both internal and external teams
• Identify inefficiencies in accounts and implement optimisation strategies
• Implement platform specific tracking (primarily through Tag Manager)
• Collaborate with the copy & design team to develop creative assets and compelling ad copy

Preferred Qualifications

• Familiarity with Meta & Facebook Business Manager
• Experience using landing page tools such as Unbounce
• Any relevant marketing qualifications or certifications
• Experience with project management tools

Benefits

• ��30K P/A Salary
• Remote Working (or hybrid)
• Private dental and healthcare cover
• Additional holiday days accrued each year (up to four years)
• Your birthday off
• One-month paid sabbatical after five years of service