Senior Product Manager - Growth

Summary

Join Pleo's Customer Retention and Monetisation team as a Senior Product Manager to maximize customer value and drive retention, expansion, and long-term growth. Lead initiatives to optimize customer value across trials, upgrades, downgrades, and billing, scaling the PLG motion. Deeply analyze user behavior using data to identify growth opportunities. Design and execute experiments to optimize conversion rates. Collaborate with cross-functional teams to align strategies and ensure seamless execution. Own the Retention and Monetisation roadmap, translating user insights into actionable product journeys. Iterate on pricing and packaging strategies. Conduct qualitative user research to understand user needs and pain points. This role reports to the PLG Director and involves close collaboration with various teams.

Requirements

• A strong analytical mindset and proficiency in data analysis tools like SQL, Excel, and product analytics platforms (e.g. Amplitude)
• Proven product management experience in a Product-Led Growth (PLG) environment, with a solid understanding of the full product development lifecycle
• A results-oriented growth mindset, comfortable with ambiguity and a relentless drive for measurable outcomes through experimentation
• Exceptional communication and stakeholder management skills, able to articulate complex ideas and influence diverse teams
• Deep customer empathy and proven experience conducting user research to translate insights into tangible product improvements
• Strong business acumen with an understanding of SaaS business models, unit economics, and key financial metrics (LTV, churn)
• Experience with iterating on pricing and packaging strategies

Responsibilities

• Lead initiatives to continuously maximise customer value across trials, upgrades, downgrades, and billing, scaling our PLG motion
• Deeply analyse user behaviour through data (SQL, product analytics, CRM) to identify key cohorts, engagement patterns, and opportunities for growth
• Design and execute experiments to optimise conversion rates for trials, upgrades, and feature adoption
• Collaborate cross-functionally with Marketing, Sales, Customer Success, and Data Science to align on strategies and ensure seamless execution of growth initiatives
• Own the Retention and Monetisation roadmap , translating user insights and business goals into actionable product journeys and feature development
• Iterate on pricing and packaging , working hand in hand with our Pricing expert, exploring new strategies to optimise monetisation
• Conduct qualitative user research (interviews, surveys) to deeply understand user needs and pain points related to product usage and value perception
• Lead the Retention and Monetisation Strategy creation to drive impact our ambitious customer growth efforts
• Collaborate with Product Marketing, Sales and Pricing to improve our positioning of our paid plans, by launching rapid, hypothesis-driven experiments
• Grow your skills in your craft, taking on new challenges as the company continues to scale

Benefits

• Your own Pleo card (no more out-of-pocket spending!)
• Lunch is on us for your work days - enjoy catered meals or receive a lunch allowance based on your local office 🍜
• Comprehensive private healthcare - depending on your location, coverage options include Vitality, Alan or Médis
• We offer 25 days of holiday + your public holidays
• For our Team, we offer both hybrid and fully remote working options
• Option to purchase 5 additional days of holiday through a salary sacrifice
• We use MyndUp to give our employees access to free mental health and well-being support with great success so far  ❤️‍🩹
• Access to LinkedIn Learning - acquire new skills, stay abreast of industry trends and fuel your personal and professional development continuously
• Paid parental leave - we want to make sure that we're supportive of families and help you feel that you don't have to compromise your family due to work 👶