Remote Senior Product Marketing Manager

Summary

Join Constructor, a leading ecommerce search and product discovery platform, as a Senior Product Marketing Manager to drive GTM strategy, launch new products, and create thought leadership.

Requirements

• At least 5 years of experience in product marketing, sales engineering, or customer success in B2B SaaS marketing technology, ideally in the eCommerce space
• Ability to back up strategic insights with market evidence. Exceptional ROI-tracking skills, able to prove what is –or isn’t—working
• Deep understanding and appreciation of GTM teams and needs
• Proven experience collaborating and communicating with distributed cross-functional stakeholders and teams while understanding where there is a need or desired need versus a generic product marketing to do list
• Proven success creating and maintaining both internal and external communication programs around products and ICP
• Proven experience in successfully bringing new products to market and coordinating end-to-end launch execution
• Strong marketing fundamentals, thinking critically, strategically and out of the standard boxes of B2B
• Understanding of business KPIs such as developing pipeline for both new business and customer business
• Ownership and growth mentality; the person in this role should be self-motivated with a desire to be creative and ambitious in the role
• Excellent project management skills and attention to detail

Responsibilities

• Drive ongoing optimization of buyer personas, ICP, industry knowledge, and competitive intel
• Drive feature launch planning and execution in cooperation with product leadership and ensure internal and external launch readiness
• Assess the effectiveness of the marketing programs that support Constructor products on an ongoing basis, and report back to the business on required changes
• Work closely with analysts along with the CEO and Director of Brand & Content, as well as own G2 Reviews collaborating with Customer Success and Growth Marketing
• Create educational content in the form of blog outlines, tutorials, videos etc. in collaboration with growth marketing, sales, customer marketing and customer success
• Act as the primary thought leader for the products you support externally, including written works and potentially trade shows
• Collaborate with product management on roadmap and feature updates
• Collaborate with the content and growth marketing team on customer story and case study creation and angles etc to drive pipeline and adoption
• Partner closely with digital marketing on identifying demand gen related activities like keywords and market intent
• Partner with product and sales on the creation of demo flows and self-guided feature tours

Benefits

• Unlimited vacation time -we strongly encourage all of our employees take at least 3 weeks per year
• A competitive compensation package including stock options
• Fully remote team - choose where you live
• Work from home stipend! We want you to have the resources you need to set up your home office
• Apple laptops provided for new employees
• Training and development budget for every employee, refreshed each year
• Parental leave for qualified employees