Senior Social Media Manager

Summary

Join Recorded Future as their Social Media Manager and elevate their B2B threat intelligence brand's market presence. You will develop strategic approaches to foster engagement and establish a distinctive voice in industry discussions. This role involves developing campaigns, creating content, and transforming complex concepts into resonant narratives. You will shepherd work from ideation to publication, collaborate with others, and communicate strategic positioning to stakeholders. Leveraging AI tools and data analysis, you will keep the audience informed and spot opportunities to position experts in industry conversations. The ideal candidate will have 6+ years of experience in social media management, specifically in B2B SaaS, preferably cybersecurity.

Requirements

• 6+ years of experience in social media management, specifically in B2B SaaS, preferably cybersecurity
• Proven track record of translating complex technical concepts into engaging social content, especially platform-native video
• Deep understanding of B2B buying cycles and how social media influences the decision-making process
• Strong analytical skills with experience using social media analytics to drive strategy
• Excellent writing skills with the ability to craft technical content for different audiences

Responsibilities

• Craft and implement a social media strategy that amplifies our unique voice in the threat intelligence landscape while supporting our business goals
• Translate our unique technical insights, product launches, and thought leadership into engaging social content that resonates with security professionals
• Develop attention-grabbing content for LinkedIn, Twitter, YouTube and other B2B platforms that cuts through the noise
• Leverage AI tools strategically to enhance productivity and creativity, knowing when human expertise adds the most value
• Keep our audience informed with timely, relevant content that addresses industry developments, emerging threats, and company milestones
• Use data to understand what's working, refine our approach, and boost engagement with our target audience
• Spot opportunities to position our experts in meaningful industry conversations
• Keep an eye on how competitors are positioning themselves in the social space, and help us stay one step ahead

Preferred Qualifications

• Experience marketing cybersecurity or threat intelligence products to enterprise customers
• Knowledge of compliance regulations affecting security and intelligence (GDPR, CCPA, HIPAA, etc.)
• Familiarity with marketing automation and CRM platforms (Marketo, HubSpot, Salesforce)
• Experience with paid social media campaigns targeting B2B decision-makers

Benefits

• Medical, dental, vision, life insurance and 401K
• Incentive compensation
• Equity