Senior Strategy Director, Programmatic

Summary

Join Jump 450 as the Senior Director of Programmatic Strategy, leading the agency's programmatic media initiatives. You will define and lead programmatic strategy across high-growth accounts, collaborating with internal teams and senior clients. Deep knowledge of DSP platforms (DV360, The Trade Desk, Amazon) and a forward-thinking approach to programmatic buying are essential. This leadership role focuses on driving campaign excellence, account growth, and strategic innovation. You will act as a senior strategic advisor for clients, translating business objectives into scalable media strategies. The position requires 7-10+ years of experience in programmatic media with a focus on strategic leadership and client advisory. This is a 100% remote position requiring East Coast working hours.

Requirements

• 7–10+ years of progressive experience in programmatic media, with a focus on strategic leadership and client advisory
• Programmatic YouTube experience transacted through DV360
• Demonstrated success leading multi-million-dollar programmatic budgets with proven performance growth
• Deep expertise in DV360 (required), The Trade Desk, Amazon DSP, and additional programmatic platforms and measurement tools
• Strong fluency in all programmatic tactics including display, native, video, OTT/CTV, and DOOH
• Strategic thinker with a track record of building integrated media strategies that ladder up to business outcomes
• Proven ability to manage complex projects, mentor team members, and collaborate across disciplines (creative, analytics, client services)
• Exceptional communication skills—able to distill complex media performance into clear, actionable insights
• Bachelor’s degree in Marketing, Advertising, Business, or a related field

Responsibilities

• Own strategic leadership for all programmatic engagements—developing comprehensive media plans aligned to client goals, market trends, and emerging opportunities
• Shape the agency’s programmatic vision, evolving our service offerings and innovation roadmap in collaboration with cross-channel leads and executive stakeholders
• Act as the senior strategic advisor for clients, translating business objectives into scalable media strategies and overseeing campaign performance at a portfolio level
• Partner with data, analytics, and creative teams to develop full-funnel, insight-driven campaign strategies, rooted in audience segmentation, behavioral data, and channel attribution
• Guide a team in the development, optimization, and execution of complex, multi-channel media campaigns—ensuring precision, performance, and a culture of testing and iteration
• Champion internal education and best practices across the programmatic discipline—upskilling teams and establishing strategic frameworks, benchmarks, and processes
• Leverage advanced analytics and platform data to synthesize performance narratives and present recommendations to executive stakeholders with clarity and confidence
• Proactively identify whitespace, growth opportunities, and efficiency gains across accounts and internal operations

Benefits

• Competitive salary with performance-based bonuses
• Health, dental, and vision insurance
• Paid time off and holidays
• Opportunities for professional development and career growth
• A creative and collaborative work environment where your ideas and contributions are valued
• Medical, Prescription, Dental, & Vision Insurance Benefits
• Life and Accident Insurance Plans
• Short and Long Term Disability Plans
• Employee Assistance Programs
• Employee Purchase Programs with thousands of discounts available
• Family Forming Plans
• Secure Travel & Identity Theft
• Health Savings Account (HDS)
• Health Care Flexible Spending Account (FSA)
• Access to MetLife Legal Plan Services
• 401k Match Plans
• Commuter Transportation Benefits
• Access to Virtual Health Services such as Telaheath, 2nd.md and Calm App
• Paid Holidays (long weekends and end of the year closure)
• Flexible / Numerous PTO Days
• Half-Day Fridays All Year (Not Just in the Summer!)
• New MacBook Pros and additional office needs for reimbursement
• Communal Meeting Rooms and Standing Workstations are Available in our NY Office
• Company Events & Happy Hours
• 10 Week Paid Parental Leave
• Tuition Reimbursement Of Up To $5,000 per calendar year