SEO Specialist

Summary

Join Granicus as an SEO Specialist to analyze and review client websites, work closely with SEO Analysts, and implement changes to improve traffic and optimize search engines.

Requirements

• Ability to work on multiple projects or tasks in a deadline-driven environment
• Passion for search engine marketing, willing to keep abreast of new technologies and changing landscape
• 1-3 years of SEO experience preferred
• Knowledge of Google Analytics and/or other analytics tools
• Ability to pick up abstract/complex SEO/SEM concepts quickly
• Fairly advanced technical acumen and Internet marketing experience
• Ability to communicate internally with the digital marketing team and explain the role SEO plays in online marketing
• Flexibility to change with department as it continues to grow
• 4-year College degree preferred but not required

Responsibilities

• Effectively communicate with internal staff
• Represent Simpleview and the digital marketing department in a positive manner and maintain a high level of work quality
• Setting up processes and managing monthly link building activities, link analysis, and link requests
• Performing QA for Google Analytics implementations by ensuring tags are placed properly, custom goals are configured correctly, and data is collecting properly
• Keyword research and reporting, utilizing various SEO software
• Organic site reviews of client web sites
• QA SEM developer work when needed, checking for broken links, header checks, etc
• Assist the digital marketing team during site transitions and new site launches with SEO transition activities
• Work on special projects and miscellaneous tasks from SEO Analysts as needed
• Assist team in technical audits to ensure the site is properly developed to maximize search engine visibility
• Work with SEM developers to fix any on-site issues that may hinder website performance in the Search Engines, including duplicate content, crawl issues, sitemap issues, etc
• Design and implement on-site SEO enhancements including Title/Meta Tags, header updates, content creation and optimization, image optimization, etc
• Make informed decisions based on analytics data for further optimization and to pinpoint issues with the client's site
• Conduct extensive initial and ongoing keyword research, analysis and selection

Benefits

Remote work