Social Media & Content Strategist

Summary

Join EarthDaily, a revolutionary Earth Observation (EO) technology and geospatial analytics company, as their Marketing Social Media and Content Manager. Develop and execute EarthDaily's social media strategy and digital content initiatives to enhance brand visibility and drive global reach. Lead the creation and implementation of a comprehensive social media strategy, design and manage a content calendar, collaborate on blog content, monitor industry trends, and identify new platforms and content formats. Maintain and optimize website content using HubSpot CMS, analyze social media metrics, and report key findings. This remote position, based in Canada or the US (with hybrid or full-time Vancouver office options), requires a Bachelor’s degree in a related field and 3+ years of social media management experience, preferably in technology or EO sectors. A strong understanding of geospatial technology and proficiency with HubSpot and other tools are essential. EarthDaily offers a competitive salary, comprehensive benefits, a flexible remote work environment, and opportunities for global travel.

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field
• 3+ years of experience in social media management, preferably within technology or Earth Observation sectors
• Proven track record managing social media platforms with a history of growth and engagement
• Strong understanding of geospatial technology, satellite data, and EO applications
• Proficiency with HubSpot, social media scheduling tools (e.g., Hootsuite, Sprout Social), and Google Analytics
• Exceptional writing and storytelling skills with the ability to simplify complex technical concepts
• Analytical mindset with experience in performance tracking and content optimization
• Ability to work independently and collaboratively in a fast-paced, tech-driven environment

Responsibilities

• Lead the creation and implementation of a comprehensive social media strategy that reflects EarthDaily’s brand values and growth objectives
• Design and manage a robust social media and content calendar to ensure consistent and strategic messaging
• Collaborate with the communications team to produce high-quality blog content focused on geospatial intelligence, climate resilience, and global sustainability
• Monitor conversations and industry trends, engaging with influencers and thought leaders to amplify EarthDaily’s presence
• Identify new platforms and innovative content formats—such as short-form videos, live streams, and interactive media—to enhance brand reach
• Maintain and optimize website content using HubSpot CMS, ensuring brand consistency and alignment with marketing initiatives
• Analyze social media metrics to track performance, optimize strategies, and report key findings

Benefits

• Competitive salary and comprehensive benefits package
• The base salary range for this role is $80,000 to $120,000 annually
• Flexible remote work environment with opportunities for global travel