Social Media Manager

Summary

Join ChargePoint, a leader in the EV charging industry, as their Social Media Manager. You will be responsible for developing and executing social media strategies across multiple platforms, creating engaging content, and analyzing performance metrics. This role requires a strong understanding of social media best practices, excellent copywriting skills, and proven experience in growing organic audiences. The position offers a remote work opportunity and a competitive salary range of $110,000 to $170,000. You will play a key role in shaping ChargePoint's social media presence and contributing to the company's success in the rapidly growing electric vehicle market. The ideal candidate will have 5-10 years of experience and a passion for the EV industry.

Requirements

• Bachelor's degree in marketing, communications, or related field preferred
• 5-10 years of social media experience, preferably a mix of B2B and B2C
• Expert knowledge of social media platforms (Facebook, Instagram, X, YouTube, LinkedIn, Threads) and best practices; passionate about the industry
• Strong copywriting skills; ability to write compelling on-brand copy quickly
• High attention to detail and ability to execute precisely while managing multiple priorities
• World-class project management skills, with an eye for detail
• Track record of growing audiences organically and driving social media engagement
• A strong ability to provide clear creative direction
• Ability to leverage data to inform creative and copy

Responsibilities

• Develop a comprehensive editorial calendar for all channels (Facebook, X, LinkedIn, Instagram, Threads), focusing on growth, engagement and brand visibility
• Execution of the editorial calendar and posting schedule, overseeing content development with social media agency support
• Develop captivating copy and creative assets that embody the brand's voice, resonating with and energizing the EV charging community
• Daily monitoring of social media activity to foster engagement and address inquiries, creating tickets for Support team as needed
• Regularly analyze and track social performance metrics to assess effectiveness and refine strategies
• Curate employee advocacy content by empowering employees to act as ChargePoint advocates
• Social support for marketing campaigns as needed
• Provide support to Communications team on internal Town Halls meetings as needed

Preferred Qualifications

Bachelor's degree in marketing, communications, or related field

Benefits

• US salary range for roles at this operating level is $110,000 to $170,000
• Remote work