Social Media Manager

Summary

Join our team as a Social Media Manager for a 4-month maternity leave coverage contract starting mid-December 2024 through mid-April 2025, with the potential for permanent employment. This fully remote position (9 AM - 5 PM EST) requires developing and implementing social media strategies, creating engaging content, monitoring community engagement, analyzing performance, and collaborating with internal and client teams. Success will be measured by innovative strategies, engaged audiences, performance improvement, and client satisfaction. The role demands 4+ years of social and digital marketing experience, proficiency in Sprout Social, strong analytical and communication skills, and exceptional attention to detail. The contract offers the potential for full-time employment based on performance.

Requirements

• Have 4+ years of social and digital marketing experience, managing platforms like Facebook, Instagram, LinkedIn, TikTok, YouTube, and X
• Have expertise in Sprout Social
• Possess strong analytical and quantitative skills, using data to measure and inform strategies
• Be a native English speaker with excellent oral and written communication skills, and the ability to influence others effectively
• Be highly detail-oriented with exceptional organizational skills and multitasking abilities
• Have a deep understanding of social media's business impact and a genuine enthusiasm for its evolving landscape

Responsibilities

• Develop social media strategies based on advanced client market insights, including KPIs and performance metrics, and implement real-time optimizations to improve results
• Design, curate, and manage content, including writing captions and creating social media calendars for client accounts
• Monitor, listen to, and respond to social audiences in ways that deepen engagement and defuse potential issues
• Provide guidance on engagement opportunities across evolving social channels and evaluate new opportunities within client budgets
• Track and analyze social performance across platforms, creating actionable insights for clients
• Work directly with the EVP Performance Marketing & Analytics, as well as other internal and client teams, to deliver on social media strategies and objectives

Preferred Qualifications

• Have experience with short-form video platforms like TikTok and Reels
• Have knowledge of YouTube's role in brand marketing

Benefits

Fully-Remote (Work from Home)