Solutions Account Lead

Summary

Join McGaw.io as an Account Lead, Solutions and lead client relationships to ensure successful strategy, design, and implementation of complex marketing solutions. This fully remote position (US-based) requires managing client relationships, acting as a team lead for solution delivery, and performing hands-on work as needed. You will diagnose client needs, provide strategic recommendations, collaborate with cross-functional teams, and interpret marketing analytics data. Success is measured by client growth, happiness, retention, project performance, and expansion. McGaw.io offers a competitive salary with profit sharing, unlimited PTO, various allowances, comprehensive health insurance, and other benefits.

Requirements

• Experienced across a full Marketing Tech Stack. This includes Customer Data Platforms (CDP), Marketing Automation, Customer Relationship Management (CRM), data warehousing and lakes, marketing analytics, and business intelligence
• Guide implementations and train client teams on best practices and how to activate and generate ROI from their technology investment
• Use data to create transparency in everything you do. Client recommendations and results will be backed up with data to prove value

Responsibilities

• Manage client relationships as the primary point of contact, with an objective of ensuring client satisfaction, retention, and growth
• Diagnose client needs and marketing technology to provide recommendations and strategies for meeting business objectives
• Team lead for strategy and delivery of marketing and data solutions
• Provide accurate and detailed specifications for work to direct the team
• Collaborate with project managers to ensure alignment to budget, timeline, and expectations
• Run regular client meetings with executive stakeholders, as well as with middle-management and delivery teams
• Work cross-functionally (internally and externally) with marketing, product, development and technology teams
• Some hands-on work with the implementation of CDP, marketing automation, CRM, web analytics, data, and business intelligence projects
• Act as an architect (often in concert with a dedicated Solutions Architect) to plan data flows and systems maps
• Work with developers and analysts to implement marketing and analytics tracking through Google Tag Manager
• Interpret marketing analytics data to assess success, draw conclusions, and make recommendations
• QA technical and written work by team members to ensure they are of appropriate quality and ready for delivery to production
• Lead client growth and optimization strategy to identify revenue opportunities to have a 6-month roadmap for your clients
• Secure approval from the client to conduct either a case study or video testimonial of their project at 3 months, 6 months, and/or at project completion 85% of the time
• Retain 80% of clients in recurring contracts over a rolling 3-month period
• Achieve a labor efficiency ratio of 3.0+ on client projects by your 90th day
• Expand project size/scope/revenue 10% of the time by the third month of work with a client
• Accomplish 90% of the client’s objectives during the project timeline

Benefits

• Flexible hours
• Work remotely (must be based in the USA)
• Competitive salary with profit sharing
• Radically transparent workplace
• Ample opportunity to implement your ideas and suggestions
• Unlimited PTO
• $25 monthly Starbucks allowance
• $50 monthly Uber Eats allowance
• 3% 401k contribution
• Premium Health, Dental, and Visions Insurance (dependent coverage offered)
• Maternity/Paternity Leave
• Company Laptop, Monitor, and other equipment needed for remote setup
• Federal holidays off for US Citizens and national holidays off for international employees
• Become a thought leader in the marketing technology community
• Continued education and training that exceeds what you have ever seen before