Specialist, Integrated Brand Strategy

Summary

Join Scout Motors and become a Specialist, Integrated Brand Strategy, contributing to the revitalization of an iconic American brand. This role involves supporting the head of Integrated Brand Strategy in developing business lines, leading planning across brand and agency partners, and driving alignment among internal and external stakeholders. You will lead a weekly integrated marketing and communications governance meeting, partner with the Brand Experience Design team, and ensure brand guideline compliance. The position requires strong presentation skills, an understanding of integrated marketing strategies, and a willingness to learn and grow. Domestic travel up to 15% is required. This role can be based remotely within the United States or at the future Scout Motors corporate location (excluding New York City).

Requirements

• A Bachelor’s degree in Business Administration, Marketing, Project Management, or a related field preferred, or equivalent professional experience
• 3-5 years of experience in a marketing or automotive environment, preferably in a strategy or project management role
• Strong written and verbal communication skills
• Prior experience working with Automotive Marketing, Creative Agencies, Licensing Business, Brand Marketing/Management, and Media buying
• Proficiency in Microsoft suite of products
• Valid driver's license

Responsibilities

• Support the head of Integrated Brand Strategy with ongoing development of business lines related to Brand Media, Licensing, Partnerships, and Influencer/Talent
• Help lead planning across brand and agency partners, developing and implementing optimal timelines, processes & templates
• Lead the development of a weekly “newsroom-style” integrated marketing & communications governance meeting
• Drive alignment with internal stakeholders and agency partners and between brand, communications, and marketing
• Partner with the Brand Experience Design team to ensure completion and compliance with the latest brand guidelines and the active use in managed workstreams
• Bring strong presentation skills and an eye for design and attention to detail!
• Demonstrate an understanding of integrated marketing strategies, advertising, and sponsorships, with a willingness to learn and grow within the role
• Support the growth and development of the Scout business through ad hoc brand strategy and business needs

Benefits

• Competitive insurance including: Medical, dental, vision and income protection plans
• 401(k) program with: An employer match and immediate vesting
• Generous Paid Time Off including: 20 days planned PTO, as accrued
• 40 hours of unplanned PTO and 14 company or floating holidays, annually
• Up to 16 weeks of paid parental leave for biological and adoptive parents of all genders
• Paid leave for circumstances related to bereavement, jury duty, voting time, or military leave
• Pay Transparency
• This is a full-time, exempt position eligible to receive a base salary and to participate in an annual performance bonus program