Remote Sr. Manager of Global Marketing Intelligence & Analytics
Instructure
π΅ $95k-$110k
πRemote - United States
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Job highlights
Summary
The Sr. Manager of Global Marketing Intelligence & Analytics will provide insights, intelligence, and guidance to marketing leaders, build dashboards and analytics, manage a small team of Marketing Analysts, and drive data-based decision making. The ideal candidate has 4+ years of experience in SaaS Marketing Analytics & Business Intelligence, exceptional communication skills, strong command of Tableau & Snowflake, and understanding of Marketing capabilities and data framework.
Requirements
- 4+ years of prior experience in SaaS Marketing Analytics & Business Intelligence
- Innate curiosity around finding meaningful insights that inform the way we think about and develop both our product and our business strategies
- Ability to understand, tackle, and solve problems from both technical and business perspectives
- Experience effectively presenting insights and summarizing complex data to diverse audiences simply and effectively
- Experience in data analysis, statistics, data science and creating simple yet impactful insights that drive action and results
- Exceptional verbal and written communication skills and ability to engage effectively at all levels of the organization
- Strong command of Tableau & Snowflake
- Understanding of Marketing capabilities and data framework
- Exceptionally strong SQL skills
Responsibilities
- Build the dashboards and analytics to support the marketing strategy & performance
- Manage a small team of Marketing Analysts
- Partner closely with the system & operations team to optimize system architecture and process to maximize insights and deploy marketing attribution
- Partner with Marketing stakeholders to own KPI achievement and tracking across the organization
- Participate in team alignment meetings with Sales & Marketing leadership to coordinate optimization of pipeline, coverage and resource allocation
- Understand composition of pipeline to ensure proper account engagement and pipeline hygiene; allowing for early, accurate, predictive forecasting
- Conduct in-depth analysis on marketing data, analyzing attribution, growth, marketing campaigns, and team performance that can drive an optimal customer lifecycle experience
- Support ad hoc analysis that drive key decisions and improve business performance
- Partner with peer leaders within the organization (data warehouse, FP&A, Analytics, Product) to develop and deliver comprehensive insights to the leadership teams and connect executives with the right data
Benefits
- Competitive salary, equity and 401k
- Medical, dental, disability, and life insurance
- HSA program, vision, voluntary life, and AD&D
- Tuition reimbursement
- Paid time off, 11 paid holidays, and flexible work schedules
- LifeStyle Spending Account
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