Strategic Finance Lead - Growth

Summary

Join Mercury, a modern banking platform for startups, as a Strategic Finance Lead. You will build and refine frameworks to measure customer lifetime value (LTV) and customer acquisition cost (CAC). Partner with marketing leadership to ensure marketing investments align with ROI goals. Drive company-wide clarity on customer economics, influencing decisions around product, targeting, and budget allocation. Lead strategic planning and forecasting for customer acquisition efforts, building growth scenarios and modeling outcomes. Translate data into actionable strategies to improve growth decisions. This role requires strong analytical skills, financial modeling expertise, and experience in high-growth tech environments.

Requirements

• Have 8+ years of experience in strategic finance, consulting, or high-growth tech—especially with exposure to marketing, growth, or customer-level economics
• Are deeply analytical and fluent in financial modeling, cohort and retention analysis, and understanding the mechanics behind LTV and CAC
• Are insatiably curious —you love digging into the “why” behind trends and are relentless about turning fuzzy hypotheses into structured insights
• Know how to see the forest from the trees: You can build detailed models, but also explain the high-level implications clearly and concisely to executives
• Bring a bias toward action, with the ability to move fast and iterate while keeping a clear strategic north star

Responsibilities

• Own our understanding of customer value: Build and refine frameworks to define and measure customer lifetime value (LTV) and customer acquisition cost (CAC)
• Partner closely with Marketing leadership: Be the primary finance partner to our senior marketing leadership to ensure our marketing investments align with ROI goals and company-level priorities
• Drive company-wide clarity on customer economics: Help teams across the org understand which customers are most valuable and why, and use that to influence decisions around product, targeting, and budget allocation accordingly
• Lead strategic planning and forecasting for customer acquisition efforts: Build growth scenarios, model outcomes, and help decide how and where to invest for sustainable growth
• Translate data into strategy: Go beyond the numbers to help the company make better growth decisions with higher confidence. Bring structure, rigor, and insight to ambiguous questions around who to target and how to convert them profitably

Benefits

• Base salary
• Equity (stock options)