Summary
Join DEPT® as an Account Manager and lead paid search performance, client management, and resource delegation. You will be the primary client contact, managing communications and weekly calls. Responsibilities include designing and executing paid search/social media strategies, collaborating with vendors and senior team members, and ensuring project management success. You will maintain a deep understanding of paid media channels and drive account strategies to exceed client goals. The role requires strong analytical, reporting, and communication skills, along with at least one year of paid search experience. DEPT® offers a collaborative environment and a comprehensive benefits package.
Requirements
- A minimum of 1 year paid search experience (Ads/adCenter a must; Facebook ads a plus) and be comfortable with topics such as budgeting, bidding, and testing methodology
- Proven prior work experience presenting findings and making recommendations for account optimizations to internal or external clients
- Strong analytical and reporting skills and be proficient in Excel
- Strong written and verbal communication skills
Responsibilities
- Maintaining an advanced understanding of primary paid media channels and how they fit within the funnel – to include Google Search, Microsoft Search, Facebook/ Instagram, YouTube, Google Display Network, TikTok, Snapchat, Pinterest, LinkedIn, UAC
- Driving account strategy geared towards achieving or exceeding client efficiency and growth goals
- Developing and executing the appropriate account management monitoring and optimization techniques to drive performance toward client targets and budgets
- Quantifying and prioritizing initiatives that will have the greatest impact on account performance
- Driving the creation of client roadmaps, testing plans, reports/dashboards, and QBRs/FBRs to meet client needs
- Managing the performance of designated client portfolio to client performance goals and practicing good stewardship of client budgets
- Writing, reviewing and ensuring that agendas meet client needs for status calls and adhere to all important and upcoming management updates
- Effectively leading client calls, speaking to completed projects, performance, and planned initiatives/long-term optimization strategy
- Ensuring all account management efforts go through a QA process and are executed/delivered error-free
- Owning the relationship between DEPT® and dedicated platform reps (i.e. Google, LinkedIn, etc.). Working with reps to identify and vet new opportunities while maintaining platform best practices, etc
Preferred Qualifications
- A Google Ads certification
- You are an energetic and creative marketing enthusiast; eager to roll up your sleeves and be hands on, learn, and grow in the marketing space
- You are entrepreneurial spirited and a self-starter; able to work both independently and in a team environment
Benefits
- Healthcare, Dental, and Vision coverage
- 401k plan, plus matching
- PTO
- Paid Company Holidays
- Parental Leave
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