Associate Product Marketing Manager

Summary

Join Aceable as an Associate Product Marketing Manager and play a key role in delivering impactful educational courses and tools. You will contribute to creating compelling marketing strategies, analyzing performance metrics, conducting market research, and collaborating with cross-functional teams. This position requires strong analytical and communication skills, experience in marketing, and a passion for digital learning experiences. Aceable offers a competitive compensation package, robust benefits, and a flexible work schedule. The ideal candidate will be a proactive learner with a bias towards action and delivering measurable results. This role is part of a high-performing marketing team within a company recognized as a Best Place to Work.

Requirements

• 2+ years of marketing experience
• Strong curiosity about users and experience working with customer and market research
• Basic understanding of digital and performance marketing channels, with a desire to grow your expertise
• A passion for mobile-first digital experiences and an interest in how they shape marketing strategies
• Clear and effective verbal and written communication and interpersonal skills
• Ability to work independently, manage several projects simultaneously, and meet deadlines
• Proactive learner with a bias towards action and delivering measurable results

Responsibilities

• Assist in executing go-to-market strategies for new product features and launches
• Collaborate with Product Marketing leaders to create a compelling, differentiated product positioning strategy to drive revenue growth and market share
• Help monitor day-to-day marketing performance, including sales and key metrics like acquisition costs, surfacing insights and opportunities to the marketing team
• Conduct market and competitor research to identify trends and opportunities
• Partner with the Conversion Rate Optimization (CRO) and eCommerce teams on messaging testing to support conversion and acquisition improvements
• Collaborate with cross-functional teams, including marketing communications, product management, and the learning experience team to develop digital experiences that meet customer needs
• Track competitive products and assist with recommendations for positioning against competitors
• Support product management in understanding core product needs, priorities, and aligning strategies to consumer insights

Preferred Qualifications

Exposure to product marketing or a related function

Benefits

• Competitive total rewards (base salary + bonus/stock options, if applicable)
• 401k match
• Robust medical, dental, and vision benefits
• Generous paid time off programs + 19 paid holidays per year
• Flexible work schedule
• Wellness programs
• Our own space on the top floor of a downtown Austin building with free parking
• Weekly lunch, a fully stocked fridge, and plentiful snacks
• Company events and activities (holiday events, happy hours, volunteering)
• #PursueGrowth Reimbursement ($600 per year for full-time employees)
• Free Roadside Assistance subscription
• Passionate teammates excited to help you succeed and learn